Several ports want cruise ships to call at their ports for economic benefits. However, the main cause of concern is the complexity of port selection behavior for cruise lines. Tracking cruise ship movement data may help them understand the port selection behavior of cruise lines. This study...

Cruise is one of the most significant sectors worldwide with essential benefits to the economies of the hosting countries and plays a big part in the tourism industry. Cruise tourism develops its tourist activity, as it offers transportation for tourists and at the same time provides...

Cruise industry has increased in popularity all around the world, serving a heterogeneous clientele with well-differentiated expectations and preferences mainly in Asian, European and North American Markets. Greece as one of the most attractive tourism destinations is ranked highly among the...

This book addresses innovation management and product development in the cruise tourism industry. It explains how experience management has evolved from a strictly company-level, product- or service-focused tactical task to an industry-wide strategic challenge, and analyses the role of...