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Year of publication
Subject
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Öffentlichkeitsarbeit 7,031 Public relations 6,397 Deutschland 1,274 USA 1,268 United States 1,227 Germany 1,170 Kommunikation 831 Theorie 757 Theory 752 Corporate Social Responsibility 690 Corporate social responsibility 685 Communication 637 Unternehmen 622 Social Web 498 Social web 498 Corporate reputation 476 Firmenimage 476 Stakeholder 427 Corporate disclosure 402 Unternehmenspublizität 402 Krisenmanagement 367 Internal communication 365 Interne Kommunikation 365 Crisis management 338 Marketing 275 Marketingmanagement 274 Marketing management 270 Strategisches Management 269 Unternehmenskultur 242 Strategic management 240 Corporate culture 233 Werbung 213 Internet 198 Advertising 172 Politische Kommunikation 160 Online-Marketing 156 Markenführung 150 Welt 148 World 148 Brand management 147
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Online availability
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Undetermined 979 Free 496
Type of publication
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Article 3,897 Book / Working Paper 3,507 Journal 54 Other 1
Type of publication (narrower categories)
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Article in journal 2,023 Aufsatz in Zeitschrift 2,023 Aufsatz im Buch 1,660 Book section 1,660 Hochschulschrift 541 Graue Literatur 534 Non-commercial literature 534 Thesis 429 Collection of articles of several authors 414 Sammelwerk 414 Working Paper 262 Arbeitspapier 261 Case study 244 Fallstudie 244 Aufsatzsammlung 203 Bibliografie enthalten 183 Bibliography included 183 Konferenzschrift 118 Lehrbuch 117 Textbook 111 Ratgeber 100 Guidebook 91 Conference proceedings 80 Dissertation u.a. Prüfungsschriften 61 Amtsdruckschrift 59 Government document 59 Handbook 55 Handbuch 55 Bibliographie 40 Conference paper 30 Konferenzbeitrag 30 Collection of articles written by one author 23 Sammlung 23 Glossar enthalten 16 Glossary included 16 Fallstudiensammlung 15 Interview 14 Nachschlagewerk 13 Reference book 13 Wörterbuch 13
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Language
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English 4,106 German 2,884 Undetermined 409 French 49 Polish 18 Russian 16 Dutch 15 Spanish 9 Swedish 7 Italian 6 Romanian 5 Hungarian 4 Norwegian 2 Bulgarian 1 Finnish 1 Croatian 1 Lithuanian 1 Portuguese 1 Serbian 1
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Author
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Zerfaß, Ansgar 70 Lies, Jan 63 Bruhn, Manfred 55 Bentele, Günter 37 Röttger, Ulrike 36 Heath, Robert L. 35 Coombs, W. Timothy 30 Sriramesh, Krishnamurthy 20 Gregory, Anne 16 Wiedmann, Klaus-Peter 16 Adlmaier-Herbst, Dieter Georg 15 Szyszka, Peter 15 Verčič, Dejan 15 L'Etang, Jacquie 14 Mast, Claudia 14 Scott, David Meerman 14 Esch, Franz-Rudolf 13 Flieger, Heinz 13 Grunig, James E. 13 Holladay, Sherry J. 13 Melewar, T. C. 13 Rolke, Lothar 13 Ruler, Betteke van 13 Avenarius, Horst 12 Balmer, John M. T. 12 Brömmling, Ulrich F. 12 Hoffjann, Olaf 12 Ingenhoff, Diana 12 Center, Allen H. 11 Jefkins, Frank William 11 Piwinger, Manfred 11 Spiller, Achim 11 Waters, Richard D. 11 Bühler, Heike 10 Edwards, Lee 10 Huck-Sandhu, Simone 10 Ihlen, Øyvind 10 Klewes, Joachim 10 Meckel, Miriam 10 Morsing, Mette 10
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Institution
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Springer Fachmedien Wiesbaden 71 Institut für Medienentwicklung und Kommunikation <Frankfurt, Main> 9 Nuclear Energy Agency 8 Verlag Dr. Kovač 6 Herbert von Halem Verlag 5 OECD 5 Deutsche Public-Relations-Gesellschaft 4 Europäische Kommission 4 Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart> 4 National Bureau of Economic Research 4 Nomos Verlagsgesellschaft 4 BDW, Deutscher Kommunikationsverband 3 Basel Committee on Banking Supervision 3 Chartered Institute of Public Relations 3 Deutschland <Bundesrepublik> / Statistisches Bundesamt 3 Gemeinschaftswerk der Evangelischen Publizistik 3 IGI Global 3 Institute of Public Relations 3 Kanada 3 Lintas Hamburg GmbH 3 MITP Verlags-GmbH & Co. KG 3 Springer-Verlag GmbH 3 Uni-Taschenbücher GmbH 3 Universität Hamburg / Arbeitsbereich Unternehmenskommunikation 3 Universität Mannheim 3 Advertising Federation of America / Bureau of Research and Education 2 Akademische Gesellschaft für Unternehmensführung & Kommunikation 2 Association Technique d'Harmonisation de Cabinets d'Audit et de Conseil 2 Deutsche Landwirtschafts-Gesellschaft 2 Deutscher Industrie- und Handelstag 2 European Public Relations Education and Research Association 2 Europäische Kommission / Europäisches Amt für Betrugsbekämpfung 2 Europäische Kommission / Generaldirektion Kommunikation 2 Europäische Kommission / Generaldirektion Wirtschaft und Finanzen 2 F.A.Z.-Institut für Management-, Markt- und Medieninformationen 2 Fördergesellschaft Marketing an der Universität Augsburg 2 Geneva School of Economics and Management, Université de Genève 2 Gesellschaft für Westfälische Wirtschaftsgeschichte 2 Haufe-Lexware GmbH & Co. KG 2 Institut für Kommunikations- und Medienwissenschaft <Leipzig> 2
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Published in...
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Journal of communication management : an international journal 137 Corporate communications : an international journal 122 Journal of business ethics : JOBE 69 Public Relations : ein Handbuch 52 Handbuch der Public Relations : wissenschaftliche Grundlagen und berufliches Handeln ; mit Lexikon 41 Handbuch Unternehmenskommunikation 40 The global public relations handbook : theory, research, and practice 38 Corporate reputation review : an international journal 35 Research 33 Journal of promotion management : JPM 32 Europäische Hochschulschriften / 5 31 Exploring public relations 30 Routledge new directions in public relations and communication research 28 PR-Praxis 27 Journal of accounting & economics 26 Journal of business research : JBR 26 Organisationskommunikation 25 Studien zu Theorie und Praxis der Public Relations 25 Umweltwirtschaftsforum : uwf ; die betriebswissenschaftlich-ökologisch orientierte Fachzeitschrift 25 Journal of accounting and public policy 23 The handbook of crisis communication 23 New media and public relations 22 Journal of marketing communications 20 Nonprofit-PR 20 The accounting review : a publication of the American Accounting Association 20 Handbuch Kommunikation : Grundlagen, innovative Ansätze, praktische Umsetzungen 19 International journal of business communication : IJBC : a publication of the Association for Business Communication 19 Journal of public relations research : a quarterly publication of the Public Relations Division of the Association for Education in Journalism and Mass Communication 19 Accounting forum : advancing the interdisciplinary and global connection of accounting research 18 Journal of business strategy 18 Pathways to public relations : histories of practice and profession 18 Public relations case studies : Fallbeispiele aus der Praxis 18 Springer eBook Collection 18 Harvard business review : HBR 17 Management communication quarterly : an international journal 17 Public relations research : European and international perspectives and innovations ; [this book has been published as a Festschrift for Prof. Dr. Günter Bentele, University of Leipzig, on the occasion of his 60th birthday in March 2008] 17 Strategisches Issues Management : vom erfolgreichen Umgang mit Krisen und Profilierungsthemen ; Konzepte - Implikationen - Best Practices 17 Business horizons 16 Gabler Edition Wissenschaft 16 The practice of public relations 16
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Source
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ECONIS (ZBW) 6,540 USB Cologne (EcoSocSci) 806 RePEc 87 BASE 18 EconStor 7 ArchiDok 1
Showing 1 - 50 of 7,459
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Changes in the demand for CSR activities and stakeholder engagement based on research conducted among public relations specialists in Poland, with consideration of the SARS-COV-2 p...
Tworzydło, Dariusz; Gawroński, Sławomir; … - In: Corporate social responsibility and environmental management 29 (2022) 1, pp. 135-145
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Managing crisis communication via social media
Špoljarić, Anja - In: Naše gospodarstvo : NG 67 (2021) 1, pp. 23-32
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Changes in the journalist's profession caused by the COVID-19 pandemic in the context of relations with representatives of the public relations industry
Tworzydło, Dariusz; Gawroński, Sławomir; Nycz, Ewelina - In: European research studies 24 (2021) 2B, pp. 39-51
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Corporate social responsibility in the practice of public relations professionals
Božić, Barbara; Stanić, Matilda Kolić; Juris̆ić, … - In: Proceedings of the ENTRENOVA - ENTerprise REsearch … 6 (2020) 1, pp. 388-397
Are public relations a socially irresponsible profession? Although the image of public relations professionals can still be negative, in theory, they should help their organizations be socially responsible. This paper aims to explore the work of public relations experts concerning corporate...
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Does it pay to avoid speaking straight about controversial issues? : impact of argumentative ambiguity on the perception of the speaker
Koniak, Paweł; Cwalina, Wojciech - In: Journal of communication management 26 (2022) 1, pp. 84-97
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Public engagement and dialogic accounting through social media during COVID-19 crisis : a missed opportunity?
Landi, Stefano; Costantini, Antonio; Fasan, Marco; … - In: Accounting, auditing & accountability journal 35 (2022) 1, pp. 35-47
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Communications trend radar ; 2022
Stieglitz, Stefan; Zerfaß, Ansgar; Ziegele, Daniel; … - 2022
Die Corona-Pandemie hat Veränderungen in vielen Bereichen der Gesellschaft beschleunigt oder verstärkt. Daraus ergeben sich neue Chancen, aber auch Gefahren für die Unternehmenskommunikation. Doch welche Themen sind wirklich wichtig? Ein Forscherteam der Universität Leipzig und Unviersität...
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Firm partisan positioning, polarization, and risk communication : examining voluntary disclosures on COVID-19
Benton, Richard A.; Cobb, J. Adam; Werner, Timothy - In: Strategic management journal 43 (2022) 4, pp. 697-723
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Steering behavior : the potential of (digital) nudging for corporate communications
Clausen, Sünje; Stieglitz, Stefan; Wloka, Michelle - 2022
Wie kann Nutzerverhalten in eine Richtung gelenkt werden, ohne es gleich zu manipulieren? Digital Nudging könnte darauf eine Antwort geben. Aber was bedeutet das für die Unternehmenskommunikation? Ein Forschungsteam der Universität Duisburg-Essen hat sich mit folgenden Fragestellungen rund um...
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Using websites to cultivate online relationships : the application of the stewardship concept in public benefit organizations
Olinski, Marian; Szamrowski, Piotr - In: Journal of nonprofit & public sector marketing 34 (2022) 2, pp. 149-176
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In search of communication excellence : public relations' value, empowerment, and structure in strategic management
Tam, Lisa; Kim, Jeong-Nam; Grunig, James E.; Hall, … - In: Journal of marketing communications 28 (2022) 2, pp. 183-206
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Krankenhaus und Public Affairs : Entscheidungsprozesse an der Schnittstelle zwischen Politik und Wirtschaft managen - ein Praxishandbuch
Brandstädter, Mathias - 2022 - 1. Auflage
Der Begriff "Public Affairs" ist im Alltag des deutschen Klinikwesens gelebte Praxis, z. B. bei der Krankenhausplanung, Krankenhausstrukturgesetzgebungen, Bauvorhaben, Drittmitteleinwerbung und vielem mehr. Hier gilt es, enge Kontakte zu Bund, Land und Kommune sowie zu den einschlägigen...
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Corporate apology after bad publicity : a dual-process model of CSR fit and CSR history on purchase intention and negative word of mouth
Chung, Angie; Lee, Kang Bok - In: International journal of business communication : IJBC … 59 (2022) 3, pp. 406-426
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Potentials of Internet of Things for effective public relations activities : are professionals ready?
Amodu, Lanre; Omojola, Oladokun; Okorie, Nelson; … - In: Cogent business & management 6 (2019), pp. 1-15
The research explored public relations professionals’ views on the potentials of adoption of the Internet of Things (IoT) for their functions. High level of competitiveness in business engendered by globalization and technological advancement has made relationship-building sacrosanct to...
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Krisenkommunikation in der österreichischen katholischen Kirche : Analyse der Missbrauchsfälle seit 1995
Tomic, Gabriel - 2019 - geringfügig korrigierte Version
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BLACK PR, GOALS AND MEANS
Kobalava, Marine - 2021
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Challenges and Opportunities for Newspapers in the Age of Digital Communication
Hassan, Isyaku; Abubakar, Usman I.; Yahaya Nasidi, Qaribu; … - 2021
New media technology influences almost all aspects of traditional media, including subscriptions, readership, circulation, and advertising revenue. In particular, the possibility to access information and receive instant updates via the internet has threatened the existence of traditional...
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Optimal Information Disclosure in Contests with Communication
Antsygina, Anastasia - 2021
We study optimal information disclosure in static contests where players do not know their own values of winning but can learn them, publicly or privately, from the designer. The designer chooses a disclosure policy that maximizes the total expected effort and commits to it before observing the...
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Investor Inattention, Firm Reaction, and Friday Earnings Announcements
DellaVigna, Stefano; Pollet, Joshua Matthew - 2021
Do firms release news strategically in response to investor inattention? We consider news about earnings and analyze the response of returns to announcements on Friday and other weekdays. Friday announcements have less immediate and more delayed stock return response. The delayed response as a...
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The Effectiveness of Leaders’ Public Communication During Covid-19
Galasso, Vincenzo; Varriale, Carlotta - 2021
During health emergencies and economic crises, country leaders make extensive use of direct communication to inform citizens and encourage compliance. We use real-time survey data to assess the effectiveness of an unexpected broadcast speech on economic aid measures delivered by the Prime...
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Communication Strategies : Interdisciplinary Tools of a Public Speaker
Sidorova, Tatiana - 2021
‘Communication Strategies’ is a new ESP module with an emphasis on ‘essential skills’ of generating and deliberating powerful ideas in multiple contexts and processes. The module adopts Critical Discourse Analysis and Framing Theory. The main contributions are: We elicited and...
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Responding to Diffused Stakeholders on Social Media : Connective Power and Firm Reactions to CSR-related Twitter Messages
Saxton, Gregory D.; Ren, Charlotte; Guo, Chao - 2021
Social media offers a platform for diffused stakeholders to interact with firms – alternatively praising, questioning, and chastising businesses for their CSR performance and seeking to engage in two-way dialogue. In 2014, 163,402 public messages were sent to Fortune 200 firms’ CSR-focused...
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Cheap-Talk Disclosure of Negative Information and Risk-Averse Buyers
Huh, David Seung; Shapiro, Dmitry - 2021
In this paper, we study the incentives of low-quality sellers to separate them from high-quality sellers. We consider a framework with asymmetric quality information where the only way to communicate quality is via cheap-talk messages. In this framework, any separating strategy pursued by...
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Financial Statement Adequacy and Firms’ MD&A Disclosures
Brown, Stephen V.; Hinson, Lisa A.; Tucker, Jenny Wu - 2021
Firms are required to provide financial information via the financial statements and the MD&A—a narrative explanation of the financial statements. Our study examines how firms use the MD&A channel when their financial statement channel is inadequate. We proxy for the adequacy of the financial...
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Corporate Communication Actions in Response to Crises : Empirical Evidence in Food Fraud in Brazil
Almeida, Luciana; Rocha, Thelma Valéria; Ribeiro da … - 2021
This paper aims to discuss and propose corporate communication actions in response to companies’ crises in the context of stakeholder salience theory (SST). In this perspective, a normative categorization for corporate communication action is presented considering four definitive classes of...
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Employees as Public Relations Agents : Optimizing the Role of PR in Maintaining Reputation of Mining Industry
Mahmudah, Zulfatun - 2021
The mining industry, particularly coal, has always been known for its negative effects to the environment. The implementation of good mining practices by a number of mining industries seem unable to deter this opinion. The negative public opinion has a significant impact on the reputation of...
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Central Bank Communication and Forward Guidance Shocks
Ostapenko, Nataliia - 2021
Does it matter what the central bank had said during a monetary policy announcement? The paper proposes a new approach to identifying the effects of forward guidance taking into account what the central bank had said and how financial markets perceived it. I use computational linguistic methods...
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Determinants of firm's innovation : increasing the transparency of financial statements
Zadorozhnyi, Zenovii-Mykhaylo; Ometsinska, Iryna; … - In: Marketing i menedžment innovacij : m&mi (2021) 2, pp. 74-86
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Communication management within community relations by local governments in Poland
Gawronski, Slawomir; Bajorek, Kinga; Tworzydlo, Dariusz; … - In: European research studies 24 (2021) 1, pp. 395-409
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Monetary policy press releases: an international comparison
González, Mario; Cruz Tadle, Raul - 2021
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The effectiveness of leaders' public communication during Covid-19
Galasso, Vincenzo; Varriale, Carlotta - 2021
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Measuring and evaluating strategic communications at the Bank of Canada
Portelance, Annie - 2021
A central bank's ability to measure the impact of its communications is nothing less than challenging. This is for several reasons: (i) the general public is a vastly broad audience with varying degrees of knowledge of, interest in and engagement with economics and central banking; (ii) some...
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From reality to virtuality : moving stakeholder dialogues from face-to-face to online formats
Ziegele, Daniel; Kurtze, Hannah; Zerfaß, Ansgar - 2021
Virtualisierung ist ein zentraler Trend in der Kommunikation. Wenn das persönliche Gespräch in den virtuellen Raum verlagert wird, können einige Herausforderungen entstehen. Denn Vertrauen und persönlicher Kontakt ist eine wichtige Grundlage für die Beziehung zwischen Unternehmen und ihren...
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Relational communication
Kolotilin, Anton; Li, Hongyi - In: Theoretical economics : TE ; an open access journal in … 16 (2021) 4, pp. 1391-1430
We study a communication game between an informed sender and an uninformed receiver with repeated interactions and voluntary transfers. Transfers motivate the receiver's decision‐making and signal the sender's information. Although full separation can always be supported in equilibrium,...
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Integrated Reporting quality and negative media coverage : empirical evidence
Bellucci, Marco; Crovini, Chiara; Di Fabio, Costanza; … - 2021
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The effect of earnings management and media exposure on corporate social responsibility disclosure with corporate governance as a moderating variable
Rahayu, Ruri; Irianto, Gugus; Prastiwi, Arum - In: International Journal of Research in Business and … 10 (2021) 7, pp. 220-229
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Im Streit um die Nutztierhaltung : gesellschaftsorientierte Kommunikationsstrategien für die Agrar- und Ernährungswirtschaft
Sonntag, Winnie Isabel; Ermann, Manuel; Spiller, Achim; … - In: German journal of agricultural economics : GJAE 70 (2021) 1, pp. 1-16
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De-biasing strategic communication
Gesche, Tobias - 2021 - Revised version
This paper studies the effect of disclosing conflicts of interest on strategic communication when the sender has lying costs. I present a simple economic mechanism under which such disclosure often leads to more informative and, at the same time, also to more biased messages. This benefits...
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Communications trend radar ...
Akademische Gesellschaft für Unternehmensführung & … - Leipzig, Germany : Academic Society for Management & … - 2021-
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Human resource disclosures in UK corporate annual reports : to what extent do these reflect organisational priorities towards labour?
Vithana, K.; Soobaroyen, T.; Ntim, Collins G. - In: Journal of business ethics 169 (2021) 3, pp. 475-497
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Brexit and the discursive construction of the corporation
Fuller, Crispian - In: Journal of economic geography 21 (2021) 2, pp. 317-338
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Public relations principles for the digital communication in a local crisis
Rezo, Antonela Zora; Stanić, Matilda Kolić; Togonal, … - In: Proceedings of the ENTRENOVA - ENTerprise REsearch … 7 (2021) 1, pp. 52-65
In dealing with the crisis, all institutions must react and urgently solve the problem, but a special challenge is to communicate with key publics, especially those publics that have suffered damage., What is imperative for public relations is fast and two-way communication. That is why digital...
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Lost in missions? : employees as a top strategic priority of the world's biggest banks
Ruban, Dmitry A.; Yashalova, Natalia N. - In: Journal of risk and financial management : JRFM 14 (2021) 2/46, pp. 1-11
Human resources are vitally important to banking. The mission statements of 50 banks with the biggest market value are analyzed qualitatively and quantitatively for subsequent judgments of consideration of employees among top strategic priorities of these organizations. The staff-related notions...
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How Informative are Voluntary CSR Disclosures? Evidence from the Gender Pay Gap
Huang, June; Lu, Shirley - 2021
How informative is a firm's voluntary disclosure of its gender diversity? We focus on the FTSE 350 and exploit a 2017 UK regulation that mandates public disclosure of detailed gender pay gap ("GPG") data. Using a firm's GPG revealed post-mandate to proxy for the firm's true gender diversity, we...
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Public Awareness and Communication Strategies in the Implementation of Environmental Policies
Macabontoc, Nikki Ann; Vargas, Danilo - 2021
This study was conducted to assess the awareness level of the residents of Baliwag, Bulacan, Philippines in terms of the environmental policies implemented by the Municipal Environment and Natural Resources Office (MENRO). Respondents were selected based on their availability. During the conduct...
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The Use of Digital Media for Marketing, CSR Communication and Stakeholder Engagement
Troise, Ciro; Camilleri, Mark Anthony - 2021
The latest advances in digital technologies have changed the way companies communicate with their stakeholders. This chapter explores the businesses’ usage of digital communication channels. It focuses on their utilization of social media for marketing and promotion of products, corporate...
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Voluntary Disclosure with Uncertainty of Investors' Response : Evidence from M&A Conference Calls
Jang, Youngki; Radhakrishnan, Suresh - 2021
We examine the voluntary disclosure theory’s prediction of heterogeneous stock market reaction to M&A conference calls attributable to the uncertainty of investors’ response. Using a series of quantile regressions, we find that the incidence of conference calls is associated with both...
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Disclosures About Key Value Drivers in M&A Announcement Press Releases : An Exploratory Study
Filip, Andrei; Lobo, Gerald J.; Paugam, Luc; Stolowy, Hervé - 2021
We investigate the association between disclosures about key value drivers (i.e., growth, synergies, human capital, brands, customers and technology) in press releases announcing mergers and acquisitions (M&A) deals and acquirer stock returns upon the announcement. We find that, after...
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Foreign Anti-Mainstream Propaganda and Democratic Publics
Mader, Matthias; Marinov, Nikolay; Schoen, Harald - 2021
Illiberal regimes use overt and covert propaganda tools to influence public opinion in democracies. We present an argument about how such propaganda impacts targeted publics. We posit that effectiveness depends on whether the source of the message is revealed, on the foreign or domestic nature...
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Persuasion Through Selective Disclosure : Implications for Marketing, Campaigning, and Privacy Regulation
Hoffmann, Florian; Inderst, Roman; Ottaviani, Marco - 2021
This paper characterizes equilibrium persuasion through selective disclosure based on the personal information that senders acquire about the preferences and orientations of receivers, with applications to strategic marketing and campaigning. We derive positive and normative implications...
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