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  • Search: subject_exact:"Sportbekleidung"
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Year of publication
Subject
All
Sportbekleidung 60 Sportswear 59 Consumer behaviour 21 Konsumentenverhalten 21 USA 16 United States 16 Brand image 13 Markenimage 13 Brand management 12 Markenführung 12 Sportartikelbranche 8 Sporting goods industry 8 Sportmarketing 6 Sports marketing 6 Advertising effects 5 Bekleidungsindustrie 5 Clothing industry 5 Deutschland 5 Textilindustrie 5 Werbewirkung 5 Corporate Social Responsibility 4 Corporate social responsibility 4 Footwear 4 Germany 4 Lebensstil 4 Lifestyle 4 Schuhe 4 Sustainable product 4 Textile industry 4 Öko-Produkt 4 Brand 3 China 3 Football 3 Fußball 3 Markenartikel 3 Mass Customization 3 Mass customization 3 Sportartikel 3 Sportkleidung 3 Welt 3
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Online availability
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Undetermined 9 Free 7
Type of publication
All
Article 45 Book / Working Paper 15 Journal 3
Subcategories
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Article in journal 36 Book section 9 Case study 7 Working paper 6 Biography 2
Language
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English 49 German 12 French 1 Spanish 1
Author
All
Chi, Ting 3 Ko, Eunju 3 Casadesus-Masanell, Ramon 2 Crooke, Michael 2 Knight, Philip H. 2 Mukherjee, Arpita 2 Plank, Kevin 2 Reinhardt, Forest L. 2 Taks, Marijke 2 Tong, Xiao 2 Vasishth, Vishal 2 Afthinos, Yanni D. 1 Alvarado, Jennifer 1 Angioni, Enrico 1 Apostolopoulou, Artemisia 1 Appelmann, Eva 1 Argue, Evan 1 Austmann, Henning 1 Azadegan, Arash 1 Backhaus, Christof 1 Baier, Daniel 1 Bass, A. Erin 1 Braedley, L. Anne 1 Brusch, Michael 1 Cabiddu, Francesca 1 Chadwick, Simon 1 Chalip, Laurence Hilmond 1 Chang, Kai-Ming 1 Cheong, Yunjae 1 Choi, Hyeonyoung 1 Chun, Eunha 1 Clark, John S. 1 David, Schmid 1 Dawes, John 1 Deng, Sihang 1 Di Guardo, Maria Chiara 1 Evanschitzky, Heiner 1 Frontera Sánchez, María Rosa 1 Fung, Elaine 1 García-Rubio, Miguel A. 1
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Institution
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Center of Market Oriented Product and Production Management 1 Indian Council for Research on International Economic Relations 1
Published in...
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International journal of sport management and marketing : IJSMM 5 Journal of fashion marketing and management 3 Asia Pacific journal of marketing and logistics 2 Journal of business research : JBR 2 Sport marketing quarterly : preferred journal of the Sport Marketing Association 2 Applied economics letters 1 CCSO working papers : working paper series of the CCSO Center for Economic Research 1 Case studies in sustainability management 1 Conjointanalyse : Methoden - Anwendungen - Praxisbeispiele 1 Consumer behaviour and sustainable fashion consumption 1 Die Betriebswirtschaft : DBW 1 European Sport management quarterly : ESMQ 1 Finance research letters 1 Handbook on ethics and marketing 1 Harvard business review : HBR 1 Harvard-Business-Manager : das Wissen der Besten 1 Information systems : crossroads for organization, management, accounting and engineering : ItAIS: the Italian Association for Information Systems 1 International journal of Islamic marketing and branding 1 International journal of entrepreneurial venturing 1 International journal of market research : JMRS ; the journal of the Market Research Society 1 International journal of markets and business systems 1 International journal of production research 1 Iranian entrepreneurship : deciphering the entrepreneurial ecosystem in Iran and in the Iranian diaspora 1 Journal of economics & management strategy : JEMS 1 Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS 1 Journal of marketing management : MM 1 Journal of retailing and consumer services 1 MIS quarterly executive 1 Management and inter/intra organizational relationships in the textile and apparel industry 1 Markenaufbau und Markenpflege : Grundlagen und Praxis zur erfolgreichen Umsetzung 1 Munich Business School working paper 1 New developments and approaches in consumer behavior research 1 Rock Center for Corporate Governance at Stanford University Closer Look Series: Topics, Issues and Controversies in Corporate Governance and Leadership 1 Serie estudios y perspectivas 1 Stanford University Graduate School of Business research paper 1 Strategic change : SC ; briefings in entrepreneurial finance 1 The journal of brand management : an international journal 1 The journal of product & brand management 1 The journal of product innovation management : an international publication of the Product Development & Management Association 1 The marketing review 1
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Source
All
ECONIS (ZBW) 60 USB Cologne (EcoSocSci) 2 EconStor 1
Showing 1 - 50 of 61
 
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The impact of public health initiatives on sportswear companies
Xu, Xiwen; Zhang, Teng; Xu, Fan; Deng, Sihang - 2025
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015406036
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Shopping all the way to the woods : how the outdoor industry sold nature to America
Gross, Rachel S. - 2024
"No escape to nature is complete without a trip to an outdoor recreational store or a browse through online offerings. This is the irony of the American outdoor experience: visiting wild spaces supposedly untouched by capitalism first requires shopping. With consumers spending billions of...
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014637098
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Influencer Marketing: Eine empirische Multimethodenanalyse zur Markenwahrnehmung von Sportmodenherstellern auf Instagram
Parth, Mona; Kraft, Patricia; Raif, Hanna - 2017
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011859760
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Cradle to Cradle : an analysis of the market potential in the German outdoor apparel industry
Weiner, Mareike - 2016
The purpose of this study is to investigate the market potential in the German outdoor apparel industry by focusing on sustainable production in terms of environmental and human health. A literature study of the Cradle to Cradle (C2C) design concept is provided, as it represents a solution for...
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011656367
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Expectations of Muslim consumers from the halal sportswear industry
Soygüden, Aydoğan - 2020
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012512806
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Analysis of the approach to online advertising of leading sportswear brands
Jiménez Sánchez, Álvaro; Vayas Ruiz, Eliza Carolina; … - 2020
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012178007
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Hummel's digital transformation toward omnichannel retailing : key lessons learned
Hansen, Rina; Sia, Siew Kien - 2015
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011290890
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Estrategia de autoabastecimiento de energía eléctrica en empresas de la cadena de fibras sintéticas ropa deportiva de El Salvador
Alvarado, Jennifer - 2015
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011381105
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Shoe Dog
Knight, Philip H. - 2019 - 5. Auflage
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012039855
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Shoe Dog
Knight, Philip H. - 2016
Book / Working Paper
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Sustainable sports fashion and consumption
Fung, Elaine; Liu, Rong - 2019
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011955778
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The impact of corporate social responsibility on customer loyalty : a case for two global corporations in China
Lu, Xiaoming; Liu, Hoi Wan; Rahman, Mizan - 2017
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011820036
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Identifying factors affecting export performance of sports equipment and sportswear firms
Mohammadkazemi, Reza - 2017
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011691404
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Sports Retailinf in India: Opportunities, Constraints and Way Forward
Mukherjee, Arpita - 2010
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011807656
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Sports retailing in India : opportunities, constraints and way forward
Mukherjee, Arpita; Goswami, Ramneet; Goyal, Tanu M.; … - 2010
Sports retail is a small but fast growing segment of modern retail in India. Recently, the country has been hosting many international sports and this has given a boost to this sector. Many foreign and domestic corporate retailers have entered sports retail. Sports goods manufacturing is a focus...
Persistent link: https://ebvufind01.dmz1.zbw.eu/10003984757
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Factors affecting sportswear buying behavior : a comparative analysis of luxury sportswear
Lim, Choong Hoon; Kim, Kihan; Cheong, Yunjae - 2016
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011597512
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Lead user innovation and the UK outdoor trade since 1850
Parsons, Mike; Rose, Mary B. - 2009
Persistent link: https://ebvufind01.dmz1.zbw.eu/10003939248
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The role of fashion brand authenticity in product management : a holistic marketing apporach
Choi, Hyeonyoung; Ko, Eunju; Kim, Eun Young; Mattila, Pekka - 2015
Persistent link: https://ebvufind01.dmz1.zbw.eu/10010511270
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Eine Frage des Charakters?! : Die Rolle der Persönlichkeitsmerkmale für den Erfolg von Mass Customization
Appelmann, Eva; David, Schmid; Geuecke, Fabian; Huber, Frank - 2015
Persistent link: https://ebvufind01.dmz1.zbw.eu/10010528986
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Marketing ethics and differentiation : implications for normalized deviance
Martin, Kelly D.; Johnson, Jean L. - 2015
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011302066
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Brand personality and brand equity : evidence from the sportswear industry
Su, Jin; Tong, Xiao - 2015
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011308513
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What consumers want from sportswear? : an anatomy of consumer perceived value
Chi, Ting - 2015
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011714036
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Lululemon's commitment to the environment : a tangle of seaweed, suppliers, and social responsibility
Bass, A. Erin; Morris, Rebecca J. - 2014
Persistent link: https://ebvufind01.dmz1.zbw.eu/10010378660
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Lululemon : a sheer debacle in risk management
Larcker, David F.; Larcker, Sarah M.; Tayan, Brian - 2014
In March 2013, Lululemon Athletica removed its inventory of women's black yoga pants from its stores because recent shipments of the product were “too sheer.” For a company reliant on a reputation for quality, the news was devastating. Worse, the recall set off a series of PR related...
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011523658
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Households' Willingness to Pay for 'Green' Goods : Evidence from Patagonia's Introduction of Organic Cotton Sportswear
Casadesus-Masanell, Ramon; Crooke, Michael; Reinhardt, … - 2013
To shed light on individuals' willingness to pay for green goods (i.e., goods that are supposed to have lower adverse environmental impacts either in production or in use), we study data from the introduction by Patagonia, Inc., of organic cotton sportswear in the mid 1990s. Patagonia, a maker...
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014047076
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The effect of sports event tourism on event attitude and the brand equity of sportswear sponsors
Chun, Eunha; Ko, Jane; Lee, Jieun; Ko, Eunju - 2013
Persistent link: https://ebvufind01.dmz1.zbw.eu/10010406154
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Anthropomorphic responses to new-to-market logos
Payne, Collin R.; Hyman, Michael R.; Niculescu, Mihai; … - 2013
Persistent link: https://ebvufind01.dmz1.zbw.eu/10009733430
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The effects of contingency factors on perceived values of casual sportswear : an empiriscal study of US consumers
Chi, Ting - 2013
Persistent link: https://ebvufind01.dmz1.zbw.eu/10009752330
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Expected price and user image for branded and co-branded sports apparel
Gloria Wu, D.; Chalip, Laurence Hilmond - 2013
Persistent link: https://ebvufind01.dmz1.zbw.eu/10010199635
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Impact of brand personality and consumer ethnocentrism in China's sportswear market
Tong, Xiao; Li, Chunxiao - 2013
Persistent link: https://ebvufind01.dmz1.zbw.eu/10009776152
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Werben mit Stars
Plank, Kevin - 2012
Persistent link: https://ebvufind01.dmz1.zbw.eu/10009565455
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Under Armour's founder on learning to leverage celebrity endorsements
Plank, Kevin - 2012
Persistent link: https://ebvufind01.dmz1.zbw.eu/10009549686
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Consumers from emerging markets : perceptions and attitudes toward global sporting brands
Kim, Chiyoung; Heere, Bob - 2012
Persistent link: https://ebvufind01.dmz1.zbw.eu/10009531613
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Click clack : examining the strategic and entrepreneurial brand vision of Under Armour
Miloch, Kimberly S.; Lee, Jason; Kraft, Patrick M.; … - 2012
Persistent link: https://ebvufind01.dmz1.zbw.eu/10009491691
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Value-co-creation through multichannels distributions : the Nike ID case
Angioni, Enrico; Cabiddu, Francesca; Di Guardo, Maria Chiara - 2012
Persistent link: https://ebvufind01.dmz1.zbw.eu/10009577638
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Consumption and meanings of team licensed merchandise
Apostolopoulou, Artemisia; Papadimitriou, Dimitra; … - 2012
Persistent link: https://ebvufind01.dmz1.zbw.eu/10009707198
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Global marketing segmentation usefulness in the sportswear industry
Ko, Eunju; Taylor, Charles Robert; Sung, Heewon; Lee, … - 2012
Persistent link: https://ebvufind01.dmz1.zbw.eu/10009681927
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Quality performance in a global supply chain : finding out the weak link
Soltani, Ebrahim; Azadegan, Arash; Liao, Ying Ying; … - 2011
Persistent link: https://ebvufind01.dmz1.zbw.eu/10008857017
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Expenditures on sport apparel : creating consumer profiles through interval regression modelling
Scheerder, Jeroen; Vos, Steven; Taks, Marijke - 2011
Persistent link: https://ebvufind01.dmz1.zbw.eu/10009260863
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Conscientious brand criteria : a framework and a case example from the clothing industry
Olsen, Lars Erling; Peretz, Adrian - 2011
Persistent link: https://ebvufind01.dmz1.zbw.eu/10009260992
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Does a red shirt improve sporting performance? : evidence from Spanish football
García-Rubio, Miguel A.; Picazo Tadeo, Andrés José; … - 2011
Persistent link: https://ebvufind01.dmz1.zbw.eu/10009317641
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Understanding consumer perceived value of casual sportswear : an empirical study
Chi, Ting; Kilduff, Peter P. D. - 2011
Persistent link: https://ebvufind01.dmz1.zbw.eu/10009300072
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An evaluation of the communication effectiveness of water polo: a content analytic study in Greece
Afthinos, Yanni D.; Nassis, Pantelis; Theodorakis, … - 2010
Persistent link: https://ebvufind01.dmz1.zbw.eu/10003937865
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Run happy: entrepreneurship at Brooks Sports
Terjesen, Siri; Argue, Evan - 2010
Persistent link: https://ebvufind01.dmz1.zbw.eu/10003937873
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Decent work and transnational governance : multi-stakeholder initiatives' impact on labour rights in global supply chains
Göbel, Thorsten - 2010 - 1. ed.
Persistent link: https://ebvufind01.dmz1.zbw.eu/10009309910
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Households' willingness to pay for "green" goods : evidence from Patagonia's introduction of organic cotton sportswear
Casadesus-Masanell, Ramon; Crooke, Michael; Reinhardt, … - 2009
Persistent link: https://ebvufind01.dmz1.zbw.eu/10003829432
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Sportswear identification, distinctive design and manufacturer logos : issues from the front line
Chadwick, Simon; Walters, Geoff - 2009
Persistent link: https://ebvufind01.dmz1.zbw.eu/10003819098
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Brand loyalty in the UK sportswear market
Dawes, John - 2009
Persistent link: https://ebvufind01.dmz1.zbw.eu/10003863676
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Produktentwicklung auf Basis von Conjointdaten
Baier, Daniel; Brusch, Michael - 2009
Persistent link: https://ebvufind01.dmz1.zbw.eu/10003871287
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Trikotsponsoring auf dem Prüfstand: wie Fußballfans Sponsoren beurteilen
Woisetschläger, David; Backhaus, Christof; … - 2009
Persistent link: https://ebvufind01.dmz1.zbw.eu/10003910987
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Purchase of clothing and its linkage to family communication and lifestyles among young adults
Hsu, Jane Lu; Chang, Kai-Ming - 2008
Persistent link: https://ebvufind01.dmz1.zbw.eu/10003737142
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