Search Results - subject_exact:"Sportbekleidung"

Expectations of Muslim consumers from the halal sportswear industry

Soygüden, Aydoğan - In: International journal of Islamic marketing and branding 5 (2020) 3, pp. 214-227

Persistent link: https://ebtypo.dmz1.zbw/10012512806

Cradle to Cradle – an analysis of the market potential in the German outdoor apparel industry

Weiner, Mareike - 2016

The purpose of this study is to investigate the market potential in the German outdoor apparel industry by focusing on sustainable production in terms of environmental and human health. A literature study of the Cradle to Cradle (C2C) design concept is provided, as it represents a solution for...

Persistent link: https://ebtypo.dmz1.zbw/10011656367

Shoe Dog

Knight, Philip H. - 2019 - 5. Auflage

Persistent link: https://ebtypo.dmz1.zbw/10012039855

Sustainable sports fashion and consumption

Fung, Elaine; Liu, Rong - In: Consumer behaviour and sustainable fashion consumption, (pp. 39-67). 2019

Persistent link: https://ebtypo.dmz1.zbw/10011955778

Estrategia de autoabastecimiento de energía eléctrica en empresas de la cadena de fibras sintéticas ropa deportiva de El Salvador

Alvarado, Jennifer - 2015

Persistent link: https://ebtypo.dmz1.zbw/10011381105

Hummel's digital transformation toward omnichannel retailing : key lessons learned

Hansen, Rina; Sia, Siew Kien - In: MIS quarterly executive 14 (2015) 2, pp. 51-66

Persistent link: https://ebtypo.dmz1.zbw/10011290890

Identifying factors affecting export performance of sports equipment and sportswear firms

Mohammadkazemi, Reza - In: Iranian entrepreneurship : deciphering the …, (pp. 319-330). 2017

Persistent link: https://ebtypo.dmz1.zbw/10011691404

The impact of corporate social responsibility on customer loyalty : a case for two global corporations in China

Lu, Xiaoming; Liu, Hoi Wan; Rahman, Mizan - In: Strategic change : SC ; briefings in entrepreneurial finance 26 (2017) 3, pp. 251-260

Persistent link: https://ebtypo.dmz1.zbw/10011820036

Factors affecting sportswear buying behavior : a comparative analysis of luxury sportswear

Lim, Choong Hoon; Kim, Kihan; Cheong, Yunjae - In: Journal of business research : JBR 69 (2016) 12, pp. 5793-5800

Persistent link: https://ebtypo.dmz1.zbw/10011597512

Shoe Dog

Knight, Philip H.; Knight, Phil - 2016

Als junger, abenteuerlustiger Business-School-Absolvent auf der Suche nach einer Herausforderung lieh Phil Knight sich von seinem Vater 50 Dollar und gründete eine Firma mit einer klaren Mission: qualitativ hochwertige, aber preiswerte Laufschuhe aus Japan importieren. In jenem ersten Jahr,...

Persistent link: https://ebtypo.dmz1.zbw/10011836049

Sports retailing in India : opportunities, constraints and way forward

Mukherjee, Arpita; Goswami, Ramneet; Goyal, Tanu M.; … - 2010

Sports retail is a small but fast growing segment of modern retail in India. Recently, the country has been hosting many international sports and this has given a boost to this sector. Many foreign and domestic corporate retailers have entered sports retail. Sports goods manufacturing is a focus...

Persistent link: https://ebtypo.dmz1.zbw/10003984757

Sports Retailinf in India: Opportunities, Constraints and Way Forward

Mukherjee, Arpita - 2010

Persistent link: https://ebtypo.dmz1.zbw/10011807656

Marketing ethics and differentiation : implications for normalized deviance

Martin, Kelly D.; Johnson, Jean L. - In: Handbook on ethics and marketing, (pp. 150-167). 2015

Persistent link: https://ebtypo.dmz1.zbw/10011302066

Brand personality and brand equity : evidence from the sportswear industry

Su, Jin; Tong, Xiao - In: The journal of product & brand management 24 (2015) 2, pp. 124-133

Persistent link: https://ebtypo.dmz1.zbw/10011308513

Eine Frage des Charakters?! : Die Rolle der Persönlichkeitsmerkmale für den Erfolg von Mass Customization

Appelmann, Eva; David, Schmid; Geuecke, Fabian; Huber, Frank - 2015

Persistent link: https://ebtypo.dmz1.zbw/10010528986

What consumers want from sportswear? : an anatomy of consumer perceived value

Chi, Ting - In: International journal of markets and business systems 1 (2015) 4, pp. 314-328

Persistent link: https://ebtypo.dmz1.zbw/10011714036

The role of fashion brand authenticity in product management : a holistic marketing apporach

Choi, Hyeonyoung; Ko, Eunju; Kim, Eun Young; Mattila, Pekka - In: The journal of product innovation management : an … 32 (2015) 2, pp. 233-242

Persistent link: https://ebtypo.dmz1.zbw/10010511270

Lead user innovation and the UK outdoor trade since 1850

Parsons, Mike; Rose, Mary B. - 2009

Persistent link: https://ebtypo.dmz1.zbw/10003939248

Lululemon's commitment to the environment : a tangle of seaweed, suppliers, and social responsibility

Bass, A. Erin; Morris, Rebecca J. - In: Case studies in sustainability management, (pp. 175-189). 2014

Persistent link: https://ebtypo.dmz1.zbw/10010378660

Lululemon : a sheer debacle in risk management

Larcker, David F.; Larcker, Sarah M.; Tayan, Brian - 2014

Persistent link: https://ebtypo.dmz1.zbw/10011523658

Impact of brand personality and consumer ethnocentrism in China's sportswear market

Tong, Xiao; Li, Chunxiao - In: Asia Pacific journal of marketing and logistics 25 (2013) 3, pp. 491-509

Persistent link: https://ebtypo.dmz1.zbw/10009776152

The effects of contingency factors on perceived values of casual sportswear : an empiriscal study of US consumers

Chi, Ting - In: Asia Pacific journal of marketing and logistics 25 (2013) 2, pp. 249-262

Persistent link: https://ebtypo.dmz1.zbw/10009752330

Anthropomorphic responses to new-to-market logos

Payne, Collin R.; Hyman, Michael R.; Niculescu, Mihai; … - In: Journal of marketing management : MM 29 (2013) 1/2, pp. 122-140

Persistent link: https://ebtypo.dmz1.zbw/10009733430

Expected price and user image for branded and co-branded sports apparel

Gloria Wu, D.; Chalip, Laurence Hilmond - In: Sport marketing quarterly : for professionals in the … 22 (2013) 3, pp. 138-151

Persistent link: https://ebtypo.dmz1.zbw/10010199635

Werben mit Stars

Plank, Kevin - In: Harvard-Business-Manager : das Wissen der Besten 34 (2012) 8, pp. 74-79

Persistent link: https://ebtypo.dmz1.zbw/10009565455

Click clack : examining the strategic and entrepreneurial brand vision of Under Armour

Miloch, Kimberly S.; Lee, Jason; Kraft, Patrick M.; … - In: International journal of entrepreneurial venturing 4 (2012) 1, pp. 42-57

Persistent link: https://ebtypo.dmz1.zbw/10009491691

Consumers from emerging markets : perceptions and attitudes toward global sporting brands

Kim, Chiyoung; Heere, Bob - In: Sport marketing quarterly : for professionals in the … 21 (2012) 1, pp. 19-31

Persistent link: https://ebtypo.dmz1.zbw/10009531613

Value-co-creation through multichannels distributions : the Nike ID case

Angioni, Enrico; Cabiddu, Francesca; Di Guardo, Maria Chiara - In: Information systems : crossroads for organization, …, (pp. 259-266). 2012

Persistent link: https://ebtypo.dmz1.zbw/10009577638

Consumption and meanings of team licensed merchandise

Apostolopoulou, Artemisia; Papadimitriou, Dimitra; … - In: International journal of sport management and marketing … 12 (2012) 1/2, pp. 93-110

Persistent link: https://ebtypo.dmz1.zbw/10009707198

Under Armour's founder on learning to leverage celebrity endorsements

Plank, Kevin - In: Harvard business review : HBR 90 (2012) 5, pp. 45-48

Persistent link: https://ebtypo.dmz1.zbw/10009549686

Global marketing segmentation usefulness in the sportswear industry

Ko, Eunju; Taylor, Charles Robert; Sung, Heewon; Lee, … - In: Journal of business research : JBR 65 (2012) 11, pp. 1565-1575

Persistent link: https://ebtypo.dmz1.zbw/10009681927

Does a red shirt improve sporting performance? : evidence from Spanish football

García-Rubio, Miguel A.; Picazo Tadeo, Andrés José; … - In: Applied economics letters 18 (2011) 10/12, pp. 1001-1004

Persistent link: https://ebtypo.dmz1.zbw/10009317641

Quality performance in a global supply chain : finding out the weak link

Soltani, Ebrahim; Azadegan, Arash; Liao, Ying Ying; … - In: International journal of production research 49 (2011) 1, pp. 269-293

Persistent link: https://ebtypo.dmz1.zbw/10008857017

Understanding consumer perceived value of casual sportswear : an empirical study

Chi, Ting; Kilduff, Peter P. D. - In: Journal of retailing and consumer services 18 (2011) 5, pp. 422-429

Persistent link: https://ebtypo.dmz1.zbw/10009300072

Expenditures on sport apparel : creating consumer profiles through interval regression modelling

Scheerder, Jeroen; Vos, Steven; Taks, Marijke - In: European Sport management quarterly : ESMQ 11 (2011) 3, pp. 251-274

Persistent link: https://ebtypo.dmz1.zbw/10009260863

Conscientious brand criteria : a framework and a case example from the clothing industry

Olsen, Lars Erling; Peretz, Adrian - In: The journal of brand management : an international journal 18 (2010/11) 9, pp. 639-649

Persistent link: https://ebtypo.dmz1.zbw/10009260992

Decent work and transnational governance : multi-stakeholder initiatives' impact on labour rights in global supply chains

Göbel, Thorsten - 2010 - 1. ed.

Persistent link: https://ebtypo.dmz1.zbw/10009309910

An evaluation of the communication effectiveness of water polo: a content analytic study in Greece

Afthinos, Yanni D.; Nassis, Pantelis; Theodorakis, … - In: International journal of sport management and marketing … 7 (2010) 1/2, pp. 76-90

Persistent link: https://ebtypo.dmz1.zbw/10003937865

Run happy: entrepreneurship at Brooks Sports

Terjesen, Siri; Argue, Evan - In: International journal of sport management and marketing … 7 (2010) 1/2, pp. 132-143

Persistent link: https://ebtypo.dmz1.zbw/10003937873

Households' willingness to pay for "green" goods : evidence from Patagonia's introduction of organic cotton sportswear

Casadesus-Masanell, Ramon; Crooke, Michael; Reinhardt, … - In: Journal of economics & management strategy : JEMS 18 (2009) 1, pp. 203-233

Persistent link: https://ebtypo.dmz1.zbw/10003829432

Produktentwicklung auf Basis von Conjointdaten

Baier, Daniel; Brusch, Michael - In: Conjointanalyse : Methoden - Anwendungen - Praxisbeispiele, (pp. 233-244). 2009

Persistent link: https://ebtypo.dmz1.zbw/10003871287

Sportswear identification, distinctive design and manufacturer logos : issues from the front line

Chadwick, Simon; Walters, Geoff - In: The marketing review 9 (2009) 1, pp. 63-78

Persistent link: https://ebtypo.dmz1.zbw/10003819098

Trikotsponsoring auf dem Prüfstand: wie Fußballfans Sponsoren beurteilen

Woisetschläger, David M.; Backhaus, Christof; … - In: Transfer, Werbeforschung & Praxis : Zeitschrift für … 55 (2009) 4, pp. 51-57

Persistent link: https://ebtypo.dmz1.zbw/10003910987

Brand loyalty in the UK sportswear market

Dawes, John - In: International journal of market research : JMRS ; the … 51 (2009) 4, pp. 449-463

Persistent link: https://ebtypo.dmz1.zbw/10003863676

Purchase of clothing and its linkage to family communication and lifestyles among young adults

Hsu, Jane Lu; Chang, Kai-Ming - In: Journal of fashion marketing and management 12 (2008) 2, pp. 147-163

Persistent link: https://ebtypo.dmz1.zbw/10003737142

High-involvement and low-involvement products : a comparison of brand awareness among students at a South African university

Radder, Laetitia; Huang, Wei - In: Journal of fashion marketing and management 12 (2008) 2, pp. 232-243

Persistent link: https://ebtypo.dmz1.zbw/10003737196

Response to activewear apparel advertisements by US baby boomers : an examination of cognitive versus chronological age factors

Wray, Anja Zurcher; Hodges, Nancy - In: Journal of fashion marketing and management 12 (2008) 1, pp. 8-23

Persistent link: https://ebtypo.dmz1.zbw/10003696343

Celebrity athletes and athletic clothing design: branding female tennis players

O'Reilly, Norm; Braedley, L. Anne - In: International journal of sport management and marketing … 3 (2008) 1/2, pp. 119-139

Persistent link: https://ebtypo.dmz1.zbw/10003653593

Secondary socialisation and the consumption of sporting goods: cross cultural dimensions

Ohl, Fabien; Taks, Marijke - In: International journal of sport management and marketing … 2 (2007) 1/2, pp. 160-174

Persistent link: https://ebtypo.dmz1.zbw/10003429086

Die praktische Relevanz individualisierbarer Massengüter aus Sicht der Nachfrage

Kreuzer, Michael; Kühn, Richard; Michel, Stefan - In: Die Betriebswirtschaft : DBW 67 (2007) 4, pp. 399-417

Persistent link: https://ebtypo.dmz1.zbw/10003517888