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  • Search: subject_exact:"Verbraucherbefragung"
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Year of publication
Subjects
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Consumer behaviour 23,371 Konsumentenverhalten 23,371 Theorie 3,826 Theory 3,825 USA 2,967 United States 2,954 Deutschland 2,567 Germany 2,548 Beziehungsmarketing 1,163 Relationship marketing 1,162 Brand management 1,004 Markenführung 1,004 E-commerce 896 Marktforschung 891 Online-Handel 891 Market research 884 Marketingmanagement 879 Marketing management 873 Verbraucherverhalten 870 Markenimage 846 Brand image 838 Estimation 796 Schätzung 796 Brand 685 Markenartikel 679 Marketing 653 Einzelhandel 643 Retail trade 620 Werbewirkung 615 Advertising effects 609 Experiment 607 Emotion 605 Wahrnehmung 587 Preismanagement 586 Pricing strategy 586 Perception 577 Großbritannien 571 United Kingdom 570 E-business 520 E-Business 519
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Online availability
All
Free 2,002 Undetermined 429
Type of publication
All
Article 16,094 Book / Working Paper 7,166 Journal 111
Type of publication (narrower categories)
All
Article in journal 13,195 Aufsatz in Zeitschriften 13,195 Graue Literatur 3,987 Non-commercial literature 3,987 Article in book 2,948 Aufsatz im Buch 2,948 Arbeitspapier 2,859 Working Paper 2,859 Dissertation 1,638 Thesis 1,638 Hochschulschrift 1,485 Collection of articles of several authors 746 Sammelwerk 746 Bibliographie enthalten 282 Bibliography included 282 Collection of articles written by one author 211 Sammlung 211 Case study 201 Fallstudie 201 Lehrbuch 171 Amtsdruckschrift 146 Government document 146 Congress report 140 Kongressschrift 140 Reprint 103 Aufsatzsammlung 99 Kongress 71 Survey 66 Übersichtsarbeit 66 Statistik 63 Statistics 59 Market information 45 Marktinformation 45 Glossar enthalten 41 Glossary included 41 Advisory report 38 Gutachten 38 Mehrbändiges Werk 38 Multi-volume publication 38 Handbook 36
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Language
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English 18,618 German 4,102 French 300 Polish 89 Spanish 62 Italian 59 Swedish 32 Danish 27 Norwegian 21 Undetermined 19 Dutch 18 Russian 18 Finnish 14 Hungarian 14 Portuguese 14 Slovak 9 Czech 4 Bulgarian 3 Croatian 3 Romanian 3 Arabic 2 Multiple languages 2 Bosnian 1 Lithuanian 1 Macedonian 1 Malay (macrolanguage) 1 Slovenian 1 Serbian 1 Turkish 1 Chinese 1
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Persons
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Bauer, Hans H. 72 Huber, Frank 70 Herrmann, Andreas 58 Gierl, Heribert 56 Belk, Russell W. 55 Sheth, Jagdish N. 55 Wiedmann, Klaus-Peter 51 Foxall, Gordon R. 46 Grunert, Klaus G. 38 Khare, Arpita 35 Gröppel-Klein, Andrea 34 Walsh, Gianfranco 32 Helm, Roland 30 Homburg, Christian 30 Holbrook, Morris B. 28 Janssen, Maarten C. W. 28 Thøgersen, John 28 Lusk, Jayson L. 25 Rajagopal 25 Warlop, Luk 25 Kenning, Peter 24 Phau, Ian 24 Bagozzi, Richard P. 23 Cherchye, Laurens 23 De Pelsmacker, Patrick 23 De Rock, Bram 23 Krishna, Aradhna 23 Moraga-González, José Luis 23 Spiller, Achim 23 Vermeulen, Frederic 23 Grewal, Dhruv 22 Decker, Reinhold 21 Dellaert, Benedict G. C. 21 Dhar, Ravi 21 Hill, Ronald Paul 21 Roosen, Jutta 21 Scherhorn, Gerhard 21 Swoboda, Bernhard 21 Weinberg, Peter 21 Bettman, James R. 20
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Institutions
All
Springer Fachmedien Wiesbaden GmbH 42 Institut für Demoskopie Allensbach 18 Nordic Council of Ministers 16 OECD 11 Verlag Dr. Kovač 11 INSEAD 10 Gesellschaft für Konsum-, Markt- und Absatzforschung 9 Axel-Springer-Verlag 8 Centro Studi Investimenti Sociali <Rom> 8 European University Institute / Department of Economics 8 Österreichisches Institut für Wirtschaftsforschung 8 American Marketing Association 7 Center for Economic Research <Tilburg> 7 Books on Demand GmbH <Norderstedt> 6 Center of Market Oriented Product and Production Management 6 Deutscher Dialogmarketing Verband 6 Findomestic Banca <Florenz> 6 Friedrich-Schiller-Universität Jena / Wirtschaftswissenschaftliche Fakultät 6 Erasmus Research Institute of Management 5 European Society for Opinion and Marketing Research 5 Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde 5 Russell Sage Foundation 5 Schweiz / Bundesamt für Statistik 5 Svenska Handelshögskolan <Helsinki> 5 Axel Springer AG 4 Centre for Social and Economic Research on the Global Environment 4 Fördergesellschaft Marketing an der Universität Augsburg 4 Harvard Graduate School of Business Administration 4 Information Resources Management Association 4 Schweden / Konsumentberedningen 4 Shaker Verlag GmbH 4 Universitat Pompeu Fabra / Departament d'Economia i Empresa 4 Österreich / Bundesministerium für Verkehr, Innovation und Technologie 4 A. C. Nielsen GmbH <Frankfurt, Main> 3 Axel Springer AG / Marketing Anzeigen 3 Centre de Recherche pour l'Étude et l'Observation des Conditions de Vie <Paris> 3 Deutsches Institut für Altersvorsorge 3 Deutschland / Bundeswehr / Universität Hamburg 3 Eric Cuvillier <Firma> 3 Foerder Institute for Economic Research <Tēl-Āvîv> 3
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Published in...
All
Journal of consumer research : JCR ; an interdisciplinary bimonthly 454 Working paper 351 Journal of business research : JBR 326 Psychology & marketing 326 Journal of retailing and consumer services 303 Journal of consumer behaviour : an international research review 246 Journal of marketing research : JMR 213 International journal of consumer studies 202 Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology 164 The journal of consumer marketing 158 European journal of marketing : EJM 152 Journal of marketing management : MM 151 Journal of economic psychology : research in economic psychology and behavioral economics 144 Journal of fashion marketing and management 139 Discussion paper / Centre for Economic Policy Research 138 International journal of retail & distribution management 126 International journal of hospitality management 121 The journal of brand management : an international journal 108 The international review of retail, distribution and consumer research 105 Marketing letters : a journal of research in marketing 103 Asia Pacific journal of marketing and logistics 102 Journal of food products marketing 100 Journal of business ethics : JOBE 98 Journal of marketing theory and practice 92 Marketing : ZFP : journal of research and management 90 Journal of marketing 89 Young consumers : insight and ideas for responsible marketers 89 Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences 88 Journal of retailing 83 The American economic review 83 Research in consumer behavior 80 International journal of research in marketing : IJRM : official journal of the European Marketing Academy 77 Marketing intelligence & planning 77 Discussion paper series 74 American journal of agricultural economics 73 Journal of consumer policy : consumer issues in law, economics and behavioural sciences 73 Journal of international consumer marketing 73 The journal of services marketing 73 Journal of customer behaviour 71 Management science : journal of the Institute for Operations Research and the Management Sciences 71
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Sources
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ECONIS (ZBW) 23,371
Showing 1 - 50 of 23,371
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Screening on loan terms : evidence from maturity choice in consumer credit
Hertzberg, Andrew; Liberman, Andres; Paravisini, Daniel - 2018
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Making the world a better place : cascade effects in consumer boycotts und social group identity
Kanniainen, Vesa - 2018
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The effects of a day off from retail price competition : evidence on consumer behavior and firm performance in gasoline retailing
Foros, Øystein; Nguyen-Ones, Mai; Steen, Frode - 2018
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Technology acceptance and purchase intention towards 3G technology among millennial smart phone users : a case of Pakistan
Haroon, Muhammad Jasim; Qadir, Imran; Zaman, Zaman - In: Management science letters 7 (2017) 1, pp. 63-72
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Ethnography for marketing and consumer research
Venkatesh, Alladi; Crockett, David; Cross, Samantha; … - 2017
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Asymmetric consumption effects of transitory income shocks
Christelis, Dimitris; Georgarakos, Dimitris; Jappelli, … - 2017
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Theravada Buddhism and Thai luxury fashion consumption
Ning, Mao; McAleer, Michael - 2017
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Essays on consumer welfare
Lin, Pin - 2017
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Japanese consumer preferences for additive-free wine labeling
Kubota, Satoko; Sawano, Hirotsugu; Kono, Hiroichi - In: Agricultural and Food Economics : AFE 5 (2017) 4, pp. 1-15
Consumers have recently become more concerned about food additives and food safety. Since its first meeting on September 17, 2003, the Risk Communication Expert Committee has studied and discussed the ideal methods to communicate risk related to food safety issues in response to a Food Safety...
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Social neuromarketing : the role of social context in measuring advertising effectiveness
Pozharliev, Rumen Ivaylov - 2017
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Memory, attention, and choice
Bordalo, Pedro; Gennaioli, Nicola; Shleifer, Andrei - 2017
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Theravada Buddhism and Thai luxury fashion consumption
Mao, Ning; McAleer, Michael - 2017
This paper reviews the Thai national character according to Hofstede's cultural dimension theory and Komin's nine values cluster (Psychology of the Thai people), analyses the social hierarchy of Thai consumers according to the Luxury 4P Taxonomy (Han et al., 2010), integrates the Theory of...
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Expenditure responses, policy interventions and heterogeneous welfare effects in Hungary during the 2000s
Cseres-Gergely, Zsombor; Molnár, György - 2017
VAT rates have changed multiple times and to a relatively great extent in Hungary during the past years. We use the resulting price changes in estimating the price- and income-elasticity of households’ expenditures. As a novelty, we introduce an interaction term in estimating the demand system...
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Impact of mobile advertising on consumer attitudes in Algeria : case study of Ooredoo
Merabet, Amina; Benhabib, Abderrezzak; Merabet, Abderrezzak - In: Management science letters 7 (2017) 4, pp. 205-212
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Subsidizing fuel efficient cars : evidence from China's automobile industry
Chen, Chia-Wen; Hu, Wei-min; Knittel, Christopher R. - 2017
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Household bargaining, spouses' consumption patterns and the design of commodity taxes
Cremer, Helmuth; Lozachmeur, Jean-Marie; Roeder, Kerstin - 2017
We study the role and structure of commodity taxes when consumption and labor supplies are determined through a bargaining procedure between spouses, and where an optimal income tax is also available. We focus on the question whether there should be differences in tax treatment between "female"...
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The quest for parsimony in behavioral economics : new methods and evidence on three fronts
Stango, Victor; Yoong, Joanne; Zinman, Jonathan - 2017
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The role of consumer culture in the formation of national indentity in the post-sovet region: evidence Estonia and Ukraine
Seliverstova, Oleksandra - 2017
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Payment discounts and surcharges : the role of consumer preferences payment discounts and surcharges : the role of consumer preferences
Stavins, Joanna; Wu, Huijia - 2017 - This version: February 14, 2017
Shy and Stavins (2015) showed that in 2012 U.S. merchants rarely took advantage of their recent freedom to differentiate prices based on the method of payment use. The authors of this paper use new data from the 2015 Diary of Consumer Payment Choice to analyze price discounts and surcharges...
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The effects of gamification on restaurant consumer-retention
Harakal, Kyra L.; Berger, Paul Daniel - In: Business and Economic Research : BER 7 (2017) 1, pp. 58-67
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What do consumers consider before they choose? : identification from asymmetric demand responses
Abaluck, Jason; Adams, Abi - 2017
Consideration set models relax the assumption that consumers are aware of all available options. Thus far, identification arguments for these models have relied either on auxiliary data on what options were considered or on instruments excluded from consideration or utility. In a discrete choice...
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Relative tax in a vertically differentiated market : the key role of consumers in environment
Ceccantoni, Giulia; Tarola, Ornella; Vergari, Cecilia - 2017
In this paper, under the assumption that green consumption has (at least partially) a social/psychological dimension, we analyse the effect of a carbon tax when it is imposed on consumers buying dirty products rather than on polluting firms. The amount of the tax paid is determined by the share...
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Essays on consumer perception : applications to inflation, business-to-business brands, and response styles
Lennartz, Eric Michael - 2017
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Consumption inequality and the frequency of purchases
Coibion, Olivier; Gorodnichenko, Yuriy; Koustas, Dmitri - 2017
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The impact of demographic and psychological characteristics and cost behaviors on views towards the luxury restaurant
Yazdi, Nazanin Haji Mirza Hossein - In: Management science letters 7 (2017) 8, pp. 385-396
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Effects of balance transfer offers on consumer short-term finance : evidence from credit card data
Yuan, Yan; Sueyoshi, Toshiyuki - In: Journal of economic structures : JES; the official … 6 (2017) 6, pp. 1-11
This research investigates efficiency differences between two important financial approaches that credit card companies use to attract customers. Since the cash-back offer has been already investigated by previous studies, this study focuses upon the balance transfer offer and then compares them...
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Default effects and follow-on behavior : evidence from an electricity pricing program
Fowlie, Meredith; Wolfram, Catherine D.; Spurlock, C. Anna - 2017
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What do consumers consider before they choose? : identification from asymmetric demand responses
Abaluck, Jason; Adams, Abi - 2017
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Can financial incentives help people trying to establish new habits? : experimental evidence with new gym members
Carrera, Mariana; Royer, Heather; Stehr, Mark; Sydnor, … - 2017
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Consumption inequality and the frequency of purchases
Coibion, Olivier; Gorodnichenko, Yuriy; Koustas, Dmitri - 2017
We document a decline in the frequency of shopping trips in the U.S. since 1980 and consider its implications for the measurement of consumption inequality. A decline in shopping frequency as households stock up on storable goods (i.e. inventory behavior) will lead to a rise in expenditure...
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Risk preferences in small and large stakes : evidence from insurance contract decisions
Collier, Benjamin L.; Schwartz, Daniel; Kunreuther, Howard - 2017
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Check up before you check out : retail clinics and emergency room use
Alexander, Diane; Currie, Janet M.; Schnell, Molly - 2017
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A micro foundation of obfuscation : time cost, strategic complexity and consumer deadlines
Hämäläinen, Saara - 2017
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The effects of a day off from retail price competition : evidence on consumer behavior and firm performance in gasoline retailing
Foros, Øystein; Leiendecker, Mai-Thi; Steen, Frode - 2017
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Revealed price preference : theory and stochastic testing
Deb, Rahul; Kitamura, Yuichi; Quah, John K.-H.; Stoye, Jörg - 2017
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A strategy for evaluating the opportunity cost of time estimates from new choice margins
McConnell, Kenneth E.; Siikamäki, Juha V.; Smith, … - 2017
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To switch or not to switch? : understanding German consumers' willingness to pay for green electricity tariff attributes
Sauthoff, Saramena; Danne, Michael; Mußhoff, Oliver - 2017
In order to achieve an environmentally friendly and sustainable energy supply, it is necessary that this goal is supported by society. In different countries worldwide it has been shown that one way consumers want to support the energy transition is by purchasing green electricity. However, few...
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The digital privacy paradox : small money, small costs, small talk
Athey, Susan; Catalini, Christian; Tucker, Catherine - 2017
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Payments data : do consumers want to keep them in a safe or turn them into gold?
Cruijsen, Carin A. B. van der - 2017
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Impact of psychological needs on luxury consumption
Mao, Ning; McAleer, Michael; Bai, Shuyu - 2017
This paper examines the impact of psychological needs on luxury consumption. Veblen's Theory of the Leisure Class (1899) invented the term "conspicuous consumption" to describe luxury goods and services, in which Veblen indicated the purpose of luxury consumption was to display wealth and social...
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The reverse mortgage : consumer attitudes
Olejnik, Iwona; Białowąs, Sylwester - In: Economic and environmental studies : a journal for … 17 (2017) 1, pp. 25-34
The main goal of this article is to describe the attitudes towards the reverse mortgage (RM) as one of the options for acquiring additional financial resources by those who have finished their professional activity and retired. The article reports the results of our own quantitative research....
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Anthropologist in advertising agencies : mediating structures of power and knowledge capital by managing relationships
Malefyt, Timothy de Waal - In: Journal of business anthropology 6 (2017) 1, pp. 89-101
This essay discusses how working from within an advertising agency as an anthropologist yields particular advantages in terms of presenting anthropological insights and gaining access to information that one would not have been privy to, compared to a study of advertising from the outside....
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Convergence in national alcohol consumption patterns : new global indicators
Holmes, Alexander J.; Anderson, Kym - 2017
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The geography of consumption
Agarwal, Sumit; Jensen, J. Bradford; Monte, Ferdinando - 2017
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Does the package really sell? : pilotage study
Ratajczyk, Monika - In: Economic and environmental studies : a journal for … 17 (2017) 2, pp. 399-413
Packaging is a significant marketing tool. It plays a vital role in product strategy, but also remains a tool for brand communication with a consumer. Effective packaging should encourage to buy the product, but whether consumers actually pay attention to them? The article presents the results...
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Purchasing behaviour of Polish consumers in the Internet
Dąbrowska, Anna; Janoś-Kresło, Mirosława - In: Economic and environmental studies : a journal for … 17 (2017) 2, pp. 415-427
In recent years we may observe the growing importance of the Internet in the lives of consumers. As the data from Central Statistical Office (GUS) shows, in 2015 approximately 75.8% of Polish households had access to the Internet. The value of e-commerce is estimated at PLN 27 billion. 54% of...
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One-stop shopping behavior, buyer power, and upstream merger incentives
Baye, Irina; Schlippenbach, Vanessa von; Wey, Christian - 2017
We analyze how consumer preferences for one-stop shopping a¤ect the (Nash) bargaining relationships between a retailer and its suppliers. One-stop shopping preferences create ‘demand complementarities’among otherwise independent products which lead to two opposing effects on upstream merger...
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Finding the consumer center of St.Petersburg?
Cholodilin, Konstantin A.; Krylova, Irina; Kryutchenko, … - 2017
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Omnichannel index of fashion and lifestyle retailers from a customers' perspective : indexing COS, Levi's, Hugo Boss, and Pull&Bear
Hopf, Valerie; Koch, Julia; Bug, Peter - 2017
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Manipulation of cursed beliefs in online reviews
Sargsyan, Vahan; Šípek, Jan - 2017
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