The European Union has implemented various trade policies in the textile and clothing sector, a major global employment generator, over the past three decades. This paper investigates how these evolving policies have impacted the four largest exporters of textiles and clothing to the EU. A...

Measuring the physical durability of garments is difficult and current assessment methods lack objectivity and reliability or don't reflect the complex nature of durability for different garment categories. This study presents a novel and reproducible methodology for testing and ranking the...

The fashion industry needs to become more circular, given the unsustainable levels of waste it produces. Our research empirically explores and theoretically develops how adopting a virtue ethics approach can encourage and support second-hand clothing consumption as a form of reuse and a way of...

The textile and apparel industries have experienced the arrival of the sustainable fashion revolution, which symbolizes a significant switch towards improving green innovations and lessening environmental effects. As industries highlight sustainability through eco-friendly apparel merchandising...

Muslim modest fashion is experiencing unprecedented growth in the fashion industry, driven by young Muslim women consumers worldwide expressing interest in this market segment. Yet, few scholars have examined women entrepreneurs who created modest Islamic fashion brands and their experiences...

The study provides technical assistance to the European Commission to specify and operationalise the derogations for the prohibition on the destruction of unsold apparel and footwear. Article 25(5) of the ESPR outlines potential reasons for these derogations, for the consumer products listed in...

Individuals are becoming increasingly knowledgeable of the negative effects of fast fashion and are switching to secondhand clothes. Due to its potential to reduce clothing waste, buying secondhand clothes (SHC) is considered environmentally friendly. This research investigates the factors...

The growing trend of decluttering has spurred many consumers to streamline their wardrobes by removing excess garments. However, garment decluttering has not received much attention in the academic research. This study employs a mixed methods approach to explore how reflective garment...

Fashion consumption seems predestined for disenchantment, demarcated by low utilization levels and a consumption cycle that is too short to foster emotional attachment. To be sure, what occurs after purchase when clothing is taken home for use is a carbon intensive phase of the product's...

Sales promotion is a common marketing approach used in the clothing industry to attract customers and increase sales, resulting in the effect of sales promotions on consumer purchasing behavior. Discounts, coupons, flash sales, and loyalty bonuses are all forms of sales promotions. Advertising...

Purpose of the study The focus area of this paper is Sustainable Consumption linked to Sustainable Development Goal (SDG) 12. It emphasizes Responsible Consumption and Production. One of the most important SDGs for the fashion industry is SDG 12. About 98 million tonnes of non-renewable...

The face of earth is disturbed because of never ending pollutants from different sources including textile waste. Some consumers propagate that they are eco-conscious, but their intention does not translate well into their actions. The aim of present study is to identify the impact of...

Textile and garments production involves a wide range of steps, beginning with the spinning of fibers into yarn, then manufacturing to fabric and finally, adding value-enhancing treatments like washing, dyeing and finishing to the outfits. Frequently, these manufacturing processes contravene the...

The second-hand clothing (SHC) market has seen dynamic expansion, driven by shifts in consumer attitudes. However, motivations underlying customer engagement in this market remain largely unexplored. Accordingly, this study investigates factors driving consumer sentiment towards buying used...

This research work examines how consumer behavior and purchasing pattern are affected by recycled cotton-polyester blended clothing, with a particular emphasis on sustainable apparel merchandising. The use of recycled materials has drawn a lot of attention as environmental sustainability in the...

Excess clothing consumption severely harms the environment, through greenhouse gas emissions, resource degradation and water pollution. For consumers, however, the trade-off between this environmental impact and the convenience of "fast fashion" is hidden at the point of purchase. We present a...

Purpose This paper aims to contribute to understanding Brazilian fashion consumer behavior. The subsequent research question is formulated as follows: How are the consumers purchasing new clothes and disposing of used ones, and how is their awareness of sustainable fashion consumption and...

This research explored consumer perception towards batik clothing which is a multinational craft that can be easily adapted to the needs of diverse consumers in the context of Sri Lanka. Accordingly, the 7Ps marketing mix model combined with consumer culture theory, consumer ethnocentrism...

This paper uses the automobile industry and the clothing and textile industry as lenses to examine the impact of the Covid pandemic on globalization. We focus on the case of South Africa, where both sectors have a long history. In the early decades of neoliberal globalization the country's...

The European Observatory on Infringements of Intellectual Property Rights (the Observatory) was created to improve the understanding of the role of intellectual property and of the negative consequences of intellectual property rights (IPRs) infringements. The sectorial studies published during...

This study is aimed at determining consumers' sustainable apparel involvement in the purchasing or disposing of apparel in an emerging market context (EMC). Consumers in developed countries show increased interest in sustainable apparel behaviour, contrary to emerging markets such as South...

Research Aims: Examine the relationship between shopping values consumers perceive during live streaming and their trust, engagement, and intention to purchase from Indonesian social commerce thrift clothes sellers. Design/methodology/approach: Data was gathered through an online survey from...

The apparel manufacturing industry faces challenges due to fast-changing fashion trends, increased product variety, and personalized demands. Quick and optimized decision-making is crucial to overcome these barriers. This study aims to develop a methodology for applying Digital Twin (DT)...

In this study, we use bibliometric analysis as a quantitative and systematic approach to assess the scientific landscape and present the existing literature, focusing on the consumer buying behaviour of second-hand clothing in the context of sustainability. We observe a decrease in the number of...

Each stage of the fashion clothing lifecycle exerts multitudinous negative impacts on the planet. To date, research and policy interventions toward sustainable clothing consumption have largely concentrated on the initial and final life-stages of clothing production, and garment disposal....