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Year of publication
Subject
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Personalisierung 1,416 Personalization 1,355 Konsumentenverhalten 665 Consumer behaviour 663 Online retailing 457 Online-Handel 457 Electronic Commerce 393 E-commerce 379 Social Web 304 Social web 304 Viral marketing 283 Virales Marketing 283 Online-Marketing 277 Internet marketing 274 Beziehungsmarketing 140 Relationship marketing 140 Theorie 124 Theory 122 Künstliche Intelligenz 113 Artificial intelligence 112 Customer satisfaction 87 Kundenzufriedenheit 87 Confidence 79 Vertrauen 79 Digital platform 77 Digitale Plattform 77 Bewertung 70 Evaluation 69 Algorithm 67 Algorithmus 67 Internet 67 Data Mining 65 Data mining 65 Experiment 65 Emotion 56 Datenschutz 53 Hotel industry 53 Hotellerie 53 Personality psychology 52 Persönlichkeitspsychologie 52
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Online availability
All
Undetermined 611 Free 317 CC license 24
Type of publication
All
Article 1,048 Book / Working Paper 368
Type of publication (narrower categories)
All
Article in journal 852 Aufsatz in Zeitschrift 852 Aufsatz im Buch 183 Book section 183 Graue Literatur 95 Non-commercial literature 95 Working Paper 83 Arbeitspapier 81 Hochschulschrift 63 Thesis 35 Collection of articles of several authors 16 Sammelwerk 16 Aufsatzsammlung 13 Konferenzschrift 12 Case study 6 Conference paper 6 Conference proceedings 6 Fallstudie 6 Konferenzbeitrag 6 Collection of articles written by one author 4 Sammlung 4 Dissertation u.a. Prüfungsschriften 3 Fallstudiensammlung 3 Lehrbuch 3 Textbook 3 Article 2 Amtsdruckschrift 1 Government document 1 Guidebook 1 Handbook 1 Handbuch 1 Interview 1 Mikroform 1 Ratgeber 1
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Language
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English 1,292 German 125 Undetermined 1
Author
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Adomavicius, Gediminas 18 Benbasat, Izak 11 Chen, Hong 9 Hosanagar, Kartik 9 Tuzhilin, Alexander 9 Zhang, Jingjing 9 Jiang, Yuanchun 8 Dens, Nathalie 7 Liu, Yezheng 7 Stüber, Eva 7 Bala, Pradip Kumar 6 Bockstedt, Jesse 6 Law, Rob 6 Lee, Dokyun 6 Sosa, Manuel 6 Bandulet, Martin 5 Curley, Shawn P. 5 Helmers, Christian 5 Hinz, Oliver 5 Kim, Jong Min 5 Kumar, Anuj 5 Li, Xitong 5 Liu, Hongyan 5 Morasch, Karl 5 Pau, Louis-François 5 Pelsmacker, Patrick de 5 Sahoo, Nachiketa 5 Sarkar, Sumit 5 Sparks, Beverley 5 Zhang, Jingjng 5 Aridor, Guy 4 Bauknecht, Kurt 4 Benlian, Alexander 4 Bergemann, Dirk 4 Bleier, Alexander 4 Bockstedt, Jesse C. 4 Chen, Jianqing 4 Chen, Zhijun 4 Choe, Chongwoo 4 Cong, Jiajia 4
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Institution
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Springer Fachmedien Wiesbaden 6 Friedrich-Schiller-Universität Jena 3 IGI Global 3 Centre for Educational Research and Innovation 2 National Bureau of Economic Research 2 Verlag Dr. Kovač 2 AAMAS <7, 2008, Estoril> 1 AMEC <10, 2008, Estoril> 1 Committee on dietary allowances, Food and Nutrition Board, Division of Biological Sciences, Assembly of Life Sciences, National Research Council 1 Competence Center Information Systems & Services 1 Conference on Artificial Intelligence <23, 2008, Chicago, Ill.> 1 DEXA <13, 2002, Aix-en-Provence> 1 EC Web <11, 2010, Bilbao> 1 EC Web <12, 2011, Toulouse> 1 EC Web <13, 2012, Wien> 1 EC Web <2, 2001, München> 1 EC Web <3, 2002, Aix-en-Provence> 1 EC Web <4, 2003, Prag> 1 EC Web <6, 2005, Kopenhagen> 1 EC-Web <14, 2013, Prag> 1 Eric Cuvillier <Firma> 1 Ernst-Moritz-Arndt-Universität Greifswald 1 European Commission / Joint Research Centre 1 Fakultät für Wirtschafts- und Organisationswissenschaften, Universität der Bundeswehr 1 Food and Nutrition Board 1 Friedrich-Ebert-Stiftung 1 Georg-August-Universität Göttingen 1 Great Britain / West India Royal Commission (1938-1939) 1 Hochschule der Medien 1 ICEC <15, 2013, Turku> 1 Institut für Wirtschaftsinformatik <Münster, Westfalen> 1 Josef Eul Verlag GmbH 1 MWV Medizinisch Wissenschaftliche Verlagsges. mbH & Co. KG 1 National Research Council 1 NeuroIS Retreat <15., 2023, Wien> 1 NeuroIS Retreat <16., 2024, Wien> 1 OECD 1 Organisation for Economic Co-operation and Development 1 Sachverständigenrat für Verbraucherfragen 1 TADA <6, 2008, Chicago, Ill.> 1
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Published in...
All
Information systems research : ISR 34 Electronic commerce research 31 International journal of business information systems : IJBIS 24 Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group 23 Journal of retailing and consumer services 23 Journal of business research : JBR 22 International journal of hospitality management 18 Journal of management information systems : JMIS 18 Management science : journal of the Institute for Operations Research and the Management Sciences 18 Electronic commerce research and applications 16 Tourism management : research, policies, practice 16 International journal of electronic commerce : IJEC 14 Journal of information & knowledge management : JIKM 14 Marketing science 13 Management information systems : mis quarterly 12 Journal of electronic commerce research : JECR 11 The power of one : gaining business value from personalization technologies 11 Journal of retailing 10 Psychology & marketing 10 Decision support systems : DSS ; the international journal 9 International journal of production research 9 Journal of internet commerce 9 SpringerLink / Bücher 9 Electronic markets : EM ; the international journal of electronic commerce and business media 8 INFORMS journal on computing : JOC 8 Information systems and e-business management : ISeB 8 Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association 8 Journal of revenue and pricing management 8 MIS quarterly 8 Electronic markets : the international journal on networked business 7 Faculty & research / Insead : working paper series 7 Information technology & tourism 7 International journal of contemporary hospitality management 7 Journal of travel research : a quarterly publication of the Travel and Tourism Research Association 7 Praxis der Personalisierung im Handel : mit zeitgemäßen E-Commerce-Konzepten Umsatz und Kundenwert steigern 7 Technological forecasting & social change : an international journal 7 Discussion papers / CEPR 6 E-Life: web-enabled convergence of commerce, work, and social life : 10th Workshop on E-Business, WEB 2011 ; Shanghai, China, December 2011 ; revised selected papers 6 E-commerce and web technologies : 11th international conference, EC-Web 2010, Bilbao, Spain, September 1 - 3, 2010 ; proceedings [of the 11th International Conference on Electronic Commerce and Web Technologies] 6 European journal of operational research : EJOR 6
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Source
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ECONIS (ZBW) 1,389 USB Cologne (EcoSocSci) 13 USB Cologne (business full texts) 7 EconStor 4 BASE 2 RePEc 1
Showing 1 - 50 of 1,416
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Recommending for a multi-sided marketplace : a multi-objective hierarchical approach
Wang, Yuyan; Tao, Long; Zhang, Xian Xing - In: Marketing science 44 (2025) 1, pp. 1-29
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015197173
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Efficiency versus fairness in link recommendation algorithms
Grabisch, Michel; Mandel, Antoine; Rusinowska, Agnieszka - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015210771
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The impact of different recommendation algorithms on consumer search behavior and merchants competition
Zhang, Weiyi; Wang, Yong - In: International review of economics & finance : IREF 98 (2025), pp. 1-21
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015331921
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Personalized content, engagement, and monetization in a mobile puzzle game
Pape, Louis-Daniel; Helmers, Christian; Iaria, Alessandro; … - In: International journal of industrial organization 98 (2025), pp. 1-18
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015181873
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Collaborative filtering recommender systems : methods, strengths and weaknesses
Schmidtke, Marcel; Neeb, Jannik; Wöhner, Thomas - 2025
Recommender systems are indispensable in e-business due to the extensive product range and the large number of niche articles. Collaborative filtering (CF) algorithms play a central role in generating personalised recommendations. There are numerous CF approaches in the literature that have...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015374761
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Rating with the senses : how sensory encounters are reflected on online review ratings?
Hallikainen, Heli; Halinen, Marianna; Tervonen, Hannes; … - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015372971
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The dark side of social media : recommender algorithms and mental health
Mandile, Simona - 2025
This paper investigates the impact of social media algorithms on mental health outcomes. I exploit a quasi-experimental setting combining data from the Dutch Longitudinal Internet Studies for the Social Sciences (LISS) coupled with the introduction of the algorithmic feed on Instagram in 2016. I...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015191592
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A personalized content-based method to predict customers' preferences in an online apparel retailer
KabirMamdouh, Alireza; Kök, A. Gürhan - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015372705
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Social dynamics of luxury customization : the unique impact of name personalization
O'Rourke, Anne-Maree; Lin, Joanna; Sung, Billy; … - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015373135
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Cross-cultural electronic word-of-mouth : a systematic literature review
Poompak Kusawat; Surat Teerakapibal - In: Spanish journal of marketing 28 (2024) 2, pp. 126-143
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015190169
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The development of media quality in the Digital Age
Barhoumi, Sahra - In: List Forum für Wirtschafts- und Finanzpolitik 50 (2024) 3, pp. 183-203
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015190996
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SJORS : a semantic recommender system for journalists
Garrido, Ángel Luis; Pera, Maria Soledad; Bobed, Carlos - In: Business & information systems engineering 66 (2024) 6, pp. 691-708
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015195618
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Sequence aware recommenders for fashion e-commerce
Kim, Yang Sok; Hwangbo, Hyunwoo; Lee, Hee Jun; Lee, Won Seok - In: Electronic commerce research 24 (2024) 4, pp. 2733-2753
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015196538
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Effect of product recommendation type and focal goal importance on consumer purchase intention
Chen, Libin; Wang, Shuo; Ma, Ke; Wu, Yuxin - In: South African journal of business management 55 (2024) 1, pp. 1-17
Purpose: The product recommendation type is attracting attention from both the retail and academic communities. However, there is no consensus on the effectiveness of set recommendation versus separate recommendation. This research investigates the interaction effect of product recommendation...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015197857
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Does metaverse improve recommendations quality and customer trust? : a user-centric evaluation framework based on the cognitive-affective-behavioural theory
Abumalloh, Rabab Ali; Nilashi, Mehrbakhsh; Halabi, Osama; … - In: Journal of innovation & knowledge : JIK 9 (2024) 4, pp. 1-16
Recommendation agents (RAs) have proven to be effective decision-making tools for customers, as they can boost trust and loyalty when customers shop online. They can analyse large amounts of data using machine learning algorithms and predictive analytics capabilities to provide highly relevant...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015179354
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Toward a recommender system for assisting customers at risk of churning in e-commerce platforms based on a combination of Social Network Analysis (SNA) and deep learning
El Koufi, Nouhaila; Belangour, Abdessamad - In: Journal of open innovation : technology, market, and … 10 (2024) 4, pp. 1-11
Recently, e-commerce platforms have gained significant attention in the media. As the number of customers using these platforms continues to grow, they face challenges such as limited support, making it increasingly difficult for customers to find answers to their inquiries, leading to a high...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015188132
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Online review updating : prevalence and implications for platforms and businesses
Pocchiari, Martina; Schoenmueller, Verena; Dover, Yaniv - 2024
This study documents the existence and prevalence of the “review updating” phenomenon, where consumers change the ratings and content of their existing reviews, and examines its implications for platforms and businesses. Using both primary and secondary data, a dataset comprising 3 million...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015134064
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Reputation-based persuasion platforms
Arieli, Itai; Madmon, Omer; Tennenholtz, Moshe - In: Games and economic behavior 147 (2024), pp. 128-147
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015135308
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The editor and the algorithm : recommendation technology in online news
Peukert, Christian; Sen, Ananya; Claussen, Jörg - In: Management science : journal of the Institute for … 70 (2024) 9, pp. 5816-5831
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015137938
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Prick "filter bubbles" by enhancing consumers' novelty-seeking : the role of personalized recommendations of unmentionable products
Lv, Linxiang; Kang, Qi; Liu, Guanrong - 2024
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015133762
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The impact of online behavioral advertising on consumer attitude and impulse buying : the moderating role of privacy concerns
Legros, Elisa; Han, Yoonju; Park, Jeong Eun - In: Asia marketing journal 26 (2024) 3, pp. 201-212
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015399021
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A comparative study on the effect of ChatGPT recommendation and AI recommender systems on the formation of a consideration set
Chang, Woondeog; Park, Jungkun - In: Journal of retailing and consumer services 78 (2024), pp. 1-12
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015095061
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Beyond social influence : examining the efficacy of non-social recommendations
Arroyos-Calvera, Danae; Lohse, Johannes; McDonald, Rebecca - In: European economic review : EER 168 (2024), pp. 1-22
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015076498
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Investigating reviewers' intentions to post fake vs. authentic reviews based on behavioral linguistic features
Kim, Jong Min; Park, Keeyeon Ki-cheon; Mariani, Marcello M. - In: Technological forecasting and social change : an … 198 (2024), pp. 1-12
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015076569
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Discovery of smart hotels' competitiveness based on online reviews
Song, Baobao; Xia, Haiyang; Law, Rob; Muskat, Birgit; … - 2024
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015339218
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A graph-based recommendation system leveraging cosine similarity for enhanced marketing decisions
Smutek, Tomasz; Kowalski, Marcin; Ivashko, Olena; … - In: European research studies 27 (2024), pp. 83-93
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014543584
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Self-learning recommendation system using reinforcement learning
Rymarczyk, Paweł; Smutek, Tomasz; Stefańczak, Daria; … - In: European research studies 27 (2024), pp. 137-149
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An investigation of the exposure effect of recommender systems in hospitality
Leeuwen, Rik van; Hoogkamp, Koen; Koole, Ger M. - In: Decision analytics journal 10 (2024), pp. 1-13
This study aims to investigate the role of a recommendation system (RS) in personalizing the guest journey in the hospitality industry and its impact on decision making, particularly the exposure effect. The study has two main objectives: (a) to quantify the additional value of using a RS based...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014543860
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WOM, eWOM and WOMachine : the evolution of consumer recommendations through a systematic review of 194 studies
Jansen, Thomas; Moura, Francisco Tigre - 2024
Recommendation-based communication plays a pivotal role in consumer choices. From human sources to electronic word of mouth or different types of recommender systems, recommendations help consumers adopt or reject leads, and can be highly beneficial for organizations. In view of its relevance...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014547940
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The bright side of lower quality : evidence from restaurant exploration
Carrera, Clara; Martínez-de-Albéniz, Victor; Sosa, Manuel - 2024 - Revised version of 2023/44/TOM
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014548422
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Personalization and privacy choice
Rhodes, Andrew; Zhou, Jidong - 2024
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014515014
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Recommend or not : a comparative analysis of customer reviews to uncover factors influencing explicit online recommendation behavior in peer-to-peer accommodation
Kai Ding; Gong, Xi Yun; Huang, Tao; Choo, Wei Chong - In: European research on management and business economics 30 (2024) 1, pp. 1-18
In the fiercely competitive landscape of the peer-to-peer accommodation platform Airbnb, understanding customers' online recommendation behavior is essential for optimizing competitiveness and harnessing the potential of electronic word-of-mouth. This study aims to provide comprehensive insights...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014518860
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Regulating high-reach AI : on transparency directions in the Digital Services Act
Söderlund, Kasia; Engström, Emma; Haresamudram, Kashyap; … - In: Internet policy review : journal on internet regulation 13 (2024) 1, pp. 1-31
By introducing the concept of high-reach AI, this paper focuses on AI systems whose widespread use may generate significant risks for both individuals and societies. While some of those risks have been recognised under the AI Act, we analyse the rules laid down by the Digital Services Act (DSA)...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014536130
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Personalization and privacy choice
Rhodes, Andrew; Zhou, Jidong - 2024
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014539001
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Promoting sustainable tourism by recommending sequences of attractions with deep reinforcement learning
Dalla Vecchia, Anna; Migliorini, Sara; Quintarelli, Elisa; … - In: Information technology & tourism 26 (2024) 3, pp. 449-484
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015080442
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GNN-IR : examining graph neural networks for influencer recommendations in social media marketing
Park, Jinhee; Ahn, Hyeongjin; Kim, Dongjae; Park, Eunil - In: Journal of retailing and consumer services 78 (2024), pp. 1-14
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015084905
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Measuring bias in job recommender systems : auditing the algorithms
Zhang, Shuo; Kuhn, Peter Joseph - 2024
We audit the job recommender algorithms used by four Chinese job boards by creating fictitious applicant profiles that differ only in their gender. Jobs recommended uniquely to the male and female profiles in a pair differ modestly in their observed characteristics, with female jobs advertising...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015050843
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A theory of recommendations
Benkert, Jean-Michel; Schmutzler, Armin - 2024
This paper investigates the value of recommendations for disseminating economic information, with a focus on frictions resulting from preference heterogeneity. We consider Bayesian expected-payoff maximizers who receive non-strategic recommendations by other consumers. The paper provides...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015051633
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A theory of recommendations
Benkert, Jean-Michel; Schmutzler, Armin - 2024
This paper investigates the value of recommendations for disseminating economic information, with a focus on frictions resulting from preference heterogeneity. We consider Bayesian expected-payoff maximizers who receive non-strategic recommendations by other consumers. The paper provides...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015051646
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A personalized product recommendation model in e-commerce based on retrieval strategy
Duy-Nghia Nguyen; Van-Ho Nguyen; Trang Trinh; Thanh Ho; … - In: Journal of open innovation : technology, market, and … 10 (2024) 2, pp. 1-14
In recent years, online shopping is one of the routine parts in people’s life. It is convenient and takes less effort to purchase it. Regarding the increasing revolution of e-commerce businesses, recommendation engine plays a crucial role in them. Recommendation engines are very popular and...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014583921
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The potential of recommender systems for directing job search : a large scale experiment
Behaghel, Luc; Gurgand, Marc; Dromundo, Sofia; Hazard, Yagan - 2024
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015071770
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It is a match! : the effect of regulatory fit on new products recommendations
Zhang, Junhui; Balaji, M. S.; Luo, Jun; Jha, Subhash; … - In: Psychology & marketing 41 (2024) 8, pp. 1882-1899
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015074447
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Online shopping : how can algorithm performance expectancy enhance impulse buying?
Gallin, Steffie; Portes, Audrey - In: Journal of retailing and consumer services 81 (2024), pp. 1-14
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015117842
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Factors influencing recommendations for women's clothing satisfaction : a latent dirichlet allocation approach using online reviews
Shashank, Salabh; Behera, Rajat Kumar - In: Journal of retailing and consumer services 81 (2024), pp. 1-15
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015123170
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A product recommendation model based on online reviews : improving PageRank algorithm considering attribute weights
Zhang, Chenxi; Xu, Zeshui - In: Journal of retailing and consumer services 81 (2024), pp. 1-22
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015125178
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Hybrid scientific article recommendation system with COOT optimization
Sivasankari, R.; Dhilipan, J. - In: Data science and management : DSM 7 (2024) 2, pp. 99-107
Today, recommendation systems are everywhere, making a variety of activities considerably more manageable. These systems help users by personalizing their suggestions to their interests and needs. They can propose various goods, including music, courses, articles, agricultural products,...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015063139
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An integrated fuzzy adjusted cosine similarity and TOPSIS based recommendation system for information system requirements selection
Akram, Faiz; Ahmad, Tanvir; Sadiq, Mohd. - In: Decision analytics journal 11 (2024), pp. 1-13
Selecting the requirements for an information system based on their ranking values is one of the critical steps in software development. Various methods for computing the ranking order of the requirements have been developed using multi-criteria decision-making methods. This study shows...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015101677
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The potential of recommender systems for directing job search : a large-scale experiment
Behaghel, Luc; Dromundo, Sofia; Gurgand, Marc; Hazard, Yagan - 2024
We analyze the employment effects of directing job seekers' applications toward establishments likely to recruit. We run a two-sided randomization design involving about 800,000 job seekers and 40,000 establishments, based on an empirical model that recommends each job seeker to firms so as to...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014484507
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Consumer behaviour : analysing marketing campaigns through recommender systems and statistical techniques
Cherkaoui, Nabil; Handri, Kaoutar El; Medard, Doukoua … - In: Marketing i menedžment innovacij : m&mi 15 (2024) 3, pp. 1-12
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015195803
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Platform's recommendation strategy considering limited consumer awareness and market encroachment
Bi, Gongbing; Wang, Xu; Xu, Yang - In: IEEE transactions on engineering management : EM ; a … 71 (2024), pp. 2255-2269
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015405795
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