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  • Search: subject_exact:"Produktgestaltung"
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Year of publication
Subject
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Produktgestaltung 6,912 Product design 5,815 Theorie 1,554 Theory 1,549 Innovation 1,089 Produktentwicklung 1,005 New product development 933 Consumer behaviour 922 Konsumentenverhalten 922 Innovationsmanagement 774 Innovation management 764 Produktdifferenzierung 351 Product differentiation 341 Product quality 277 Produktqualität 277 Deutschland 274 Brand management 251 Markenführung 251 Produktlebenszyklus 230 Germany 229 USA 229 United States 226 Product life cycle 222 Produktmanagement 212 Ästhetik 212 Aesthetics 211 Qualitätsmanagement 209 Markenimage 205 Brand image 204 Quality management 204 Fertigungsprogramm 201 Master production schedule 200 Product management 199 Kreativität 198 Marketing management 198 Marketingmanagement 198 Beziehungsmarketing 197 Relationship marketing 197 Creativity 190 Design Thinking 189
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Online availability
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Undetermined 1,672 Free 969 CC license 73 Digitizable 2
Type of publication
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Article 4,430 Book / Working Paper 2,477 Journal 4 Database 1
Subcategories
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Article in journal 3,023 Book section 740 Working paper 367 Case study 142 Proceedings 70 Textbook 24 Government document 17 Handbook 14 Guidebook 10 Glossary included 8 Literature review 8 Statistics 5 Report 2 Biography 1 Introduction 1 Law 1 Review 1
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Language
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English 5,328 German 950 Undetermined 534 French 32 Swedish 17 Hungarian 10 Italian 10 Spanish 10 Danish 8 Dutch 6 Polish 5 Finnish 4 Russian 3 Norwegian 2 Portuguese 2 Romanian 2 Chinese 2 Bulgarian 1 Croatian 1 Multiple languages 1 Serbian 1 Turkish 1
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Author
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Herrmann, Andreas 21 Orth, Ulrich R. 19 Thisse, Jacques-François 19 Verganti, Roberto 18 Dell'Era, Claudio 17 Sosa, Manuel 17 Anderson, Simon P. 15 Koppelmann, Udo 13 Chhajed, Dilip 12 Dahl, Darren W. 12 Herstatt, Cornelius 12 Palma, André de 12 Spence, Charles 12 Chan, Tian Heong 11 Landwehr, Jan Rüdiger 11 Niedderer, Kristina 11 Schreier, Martin 11 Baldwin, Carliss Y. 10 Clune, Stephen 10 Eppinger, Steven D. 10 Leifer, Larry 10 Ludden, Geke 10 Townsend, Claudia 10 Hagtvedt, Henrik 9 Kumar, Minu 9 Mihm, Jürgen 9 Mital, Anil 9 Toktay, L. Beril 9 Tsafarakis, Stelios 9 Wrigley, Cara 9 Bauer, Hans H. 8 Brem, Alexander 8 Chen, Ying-Ju 8 Dolgui, Alexandre 8 Gemser, Gerda 8 Gupta, Surendra M. 8 Heitmann, Mark 8 Kohli, Rajeev 8 Magistretti, Stefano 8 Moss, Gloria 8
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Institution
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IGI Global 17 Springer Fachmedien Wiesbaden 8 National Bureau of Economic Research 6 OECD 5 American Management Association 4 Books on Demand GmbH <Norderstedt> 4 Conference Board in Canada 4 Edward Elgar Publishing 4 Nomos Verlagsgesellschaft 4 Universität Stuttgart / Lehrstuhl für Allgemeine Betriebswirtschaftslehre und Controlling 4 Arthur D. Little International Inc. <Wiesbaden> 3 European Commission / Directorate-General for Research 3 European Commission / Joint Research Centre 3 European Foundation for the Improvement of Living and Working Conditions 3 Excellence-in-Service-Konferenz <6., 2016, Koblenz> 3 Gottfried Wilhelm Leibniz Universität Hannover 3 Institut für Zukunftsstudien und Technologiebewertung 3 Vereinigung für Betriebliche Bildungsforschung 3 Brookings Institution 2 CIRP - The International Academy for Production Engineering 2 Deutsche Forschungsgemeinschaft 2 Deutschland / Statistisches Bundesamt 2 European Commission / Directorate-General for Internal Market, Industry, Entrepreneurship and SMEs 2 European Commission / Directorate-General for Research and Innovation 2 European Environment Agency 2 European University Institute / Department of Economics 2 Europäische Gemeinschaften / Gemeinsame Forschungsstelle 2 Executive Agency for Small and Medium-sized Enterprises 2 Great Britain / Advisory Council for Applied Research and Development 2 Haufe-Lexware GmbH & Co. KG 2 INSEAD 2 Ifo-Institut für Wirtschaftsforschung 2 Indiville 2 Institutul Naţional de Informare şi Documentare 2 Internationale Arbeitsorganisation 2 Kongress Zukunft der Wirtschaft durch Umweltfreundliche Produkte und Produktionsverfahren <1990, Berlin, West> 2 Leuphana Universität Lüneburg 2 OECD / Committee on Consumer Policy 2 Spark Legal Network and Consultancy Ltd 2 Springer International Publishing 2
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Published in...
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International journal of production research 194 International journal of product development : IJPD 174 International journal of production economics 82 Journal of business research : JBR 60 Management science : journal of the Institute for Operations Research and the Management Sciences 59 The journal of product innovation management : an international publication of the Product Development & Management Association 54 IEEE transactions on engineering management : EM 53 Journal of marketing 46 International journal of product lifecycle management : IJPLM 45 Journal of retailing and consumer services 41 Beiträge zum Produkt-Marketing 39 European journal of operational research : EJOR 35 Europäische Hochschulschriften / 5 33 Psychology & marketing 32 The journal of product & brand management 31 Journal of marketing research : JMR 30 International journal of industrial organization 29 California management review 28 Faculty & research / Insead : working paper series 28 Research policy : policy, management and economic studies of science, technology and innovation 28 The journal of industrial economics 28 Human factors and ergonomics in consumer product design : methods and techniques 27 International journal of research in marketing : IJRM ; official journal of the European Marketing Academy 27 SpringerLink / Bücher 27 Creativity and innovation management 26 Product experience 26 European journal of marketing : EJM 23 International journal of technology management : IJTM 23 International journal of agile systems and management : IJASM 22 Journal of fashion marketing and management 22 Marketing science 22 The psychology of design : creating consumer appeal ; [an interdisciplinary conference held in May 2014 in Ann Arbor on the subject of "the Psychology of Design" ; the 33rd Annual Advertising and Consumer Psychology (ACP) Conference of the Society for Consumer Psychology] 22 International journal of productivity and quality management : IJPQM 21 The American economic review 20 Design for behaviour change : theories and practices of designing for change 19 Harvard business review : HBR 19 Technological forecasting & social change : an international journal 19 Technovation : the international journal of technological innovation, entrepreneurship and technology management 19 Economics letters 18 Human factors and ergonomics in consumer product design : uses and applications 18
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Source
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ECONIS (ZBW) 6,766 USB Cologne (EcoSocSci) 134 EconStor 12
Showing 1 - 50 of 6,556
 
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Designing vertical differentiation with information
Carnehl, Christoph; Sobolev, Anton; Stahl, Konrad; … - 2026 - Original version: October 2024, this version: February 2026
We study information design in a vertically differentiated market. A third party publicly discloses information about the product qualities of two competing firms. More precise information improves consumer matching but increases perceived differentiation, enabling firms to raise prices....
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Designing vertical differentiation with information
Carnehl, Christoph; Sobolev, Anton; Stahl, Konrad; … - 2025
Book / Working Paper
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Designing vertical differentiation with information
Carnehl, Christoph; Sobolev, Anton; Stahl, Konrad; … - 2025
Book / Working Paper
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Divisive by design shaping values in optimal mechanisms
Prummer, Anja; Nava, Francesco - 2026 - 2., überarbeitete Auflage
We study a principal who allocates a good to agents with private, independently distributed values through an optimal mechanism. The principal can strategically shape these value distributions by modifying the good's features, which affect agents' valuations. Our analysis reveals that optimal...
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Divisive by design : shaping values in optimal mechanisms
Prummer, Anja; Nava, Francesco - 2025
Book / Working Paper
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Divisive by design shaping values In optimal mechanisms
Prummer, Anja; Nava, Francesco - 2025
Book / Working Paper
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Data-driven circularity in the aerospace sector : a research perspective on cognitive MRO and generative design
Keivanpour, Samira - 2026
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Design right commercialization by public technology transfer organizations : disseminating design knowledge in regional innovation systems
Fukugawa, Nobuya - 2026
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The future is under the glass : digital design protection and appropriation strategy
Amoncio, Egbert; Cuntz, Alexander; Fink, Carsten - 2026
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Robust product design and pricing
Kim, Kyungmin; Kos, Nenad - 2026
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The impact of design rework on engineer-to-order lead-time dynamics
Zhou, Yuxuan; Naim, Mohamed; Gosling, Jonathan; Wang, Xun - 2026
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Investigating the use of design thinking in identifying wicked problems of startups
Amirkhizi, Parisa Jourabchi; Zeyghami, Farshad; … - 2026
Design thinking is defined as using strategies from the field of design to solve problems in the disciplines that are traditionally not considered design. Design is a way of dealing with issues that do not have a unique and decisive solution as scientific problems do and that makes it a good...
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Design thinking for organizational change : a systematic review of enablers and barriers
Cunha, Ana Soraia; Cordeiro, João V.; Victorino, Guilherme - 2026
This systematic review explores the use of Design Thinking (DT) as a human-centered methodology to support organizational change and innovation in complex, dynamic environments where traditional change management often falls short. A systematic search of PubMed, Scopus, and Web of Science...
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Tourism eco-efficiency through a modular lens
Teigeiro, Sarah; Bernard, Sophie; Frayret, Jean-Marc - 2026
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Multi-fidelity approaches for general constrained Bayesian optimization with application to aircraft design
Cordelier, Oihan; Diouane, Youssef; Bartoli, Nathalie; … - 2026
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The effects of product differentiation and process innovation on credit rationing
Gómez, Laura; Joachín, Arturo; Támola, Alejandro; … - 2026
Informational credit rationing is a disequilibrium phenomenon in credit markets, in which price mechanisms fail to allocate credit efficiently due to informational frictions. It is commonly argued that innovative firms are particularly susceptible to credit rationing because innovation may...
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Contemporary challenges in hotel design and architecture : sustainability, emotional experience, and architectural preferences in hotel selection
Floričić, Tamara; Šker, Irena; Molnar, Noemi - 2026
Architecture and design, understood as artistic disciplines, go beyond the purely functional requirements of a building program and become key factors in creating attractive and recognisable hotel facilities. In the contemporary tourism context, hotels increasingly serve as symbols of...
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Aligning innovation outcomes through design thinking within business management studies
Kruger, Sean; Bornman, Dawid Alwyn Jacobus - 2025
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International regulation of industrial designs : the TRIPS Agreement in the light of European Union law
Sicot, Adèle - 2025
This paper analyzes the provisions of the Agreement on Trade-Related Aspects of Intellectual Property Rights (TRIPS Agreement) on industrial designs, and the manner in which the narrow aspects dealt with by the Agreement have been addressed by European Union (EU) legislation. The paper...
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Product fit and sizing : sustainable product evaluation, engineering, and design
Robinette, Kathleen M.; Veitch, Daisy; Alemany, Sandra; … - 2025
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Algorithm fashion designer? : ascribed mind and perceived design expertise of AI versus human
Lee, Garim; Kim, Hye-yŏng - 2025
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Fostering the transition towards circular economy through collaborations : an open innovation perspective in the building industry
Sgambaro, Lucrezia; Chiaroni, Davide; Urbinati, Andrea - 2025
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Boosting Design Thinking adoption in organisations through a game-based toolkit : a gamified approach in building facilitators to overcome Design Thinking adoption barriers
Carella, Gianluca; Melazzini, Michele; Cautela, Cabirio; … - 2025
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The impact of design thinking and its underlying theoretical mechanisms : a review of the literature
Mayer, Selina; Schwemmle, Martin - 2025
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Bridging the gap : linking prototyping and technology readiness levels for integrative product development
Rehberg, Laura; Brem, Alexander - 2025
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Hotelling meets Shaked and Sutton : a unified linear model of product differentiation
Schmutzler, Armin - 2025
This paper provides a simple unified discrete-choice framework for analyzing differentiated duopolies. This framework nests models of horizontal and vertical differentiation, including standard textbook models (Hotelling and Shaked-Sutton). Contrary to these models, it also applies to economic...
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Hotelling meets Shaked and Sutton : a unified linear model of product differentiation
Schmutzler, Armin - 2024
Book / Working Paper
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When do photos on products hurt or help consumption? : how magical thinking shapes consumer reactions to photo-integrated products
Wu, Freeman; Samper, Adriana; Morales, Andrea C.; … - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015358376
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Awe and aesthetics : conundrums of creation and consumption
Hagtvedt, Henrik - 2025
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Sustainable design and repair : leveraging circular economy and machine learning for product development
Mohammadian, Noushin; Valilai, Omid Fatahi; Schlüter, … - 2025
Optimising resource efficiency is essential for sustainable product lifecycle management (PLM). This motivates the use of novel methodologies such as sustainable design, circular economy concepts, and causal machine learning algorithms. This study focuses on repair as one of the circular economy...
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Open eco-innovations in sustainable product development : model framework of design thinking in Quality Life Cycle Assessment (DT-QLCA)
Siwiec, Dominika; Gajdzik, Bożena; Gawlik, Remigiusz; … - 2025
Sustainable product development requires integrating eco- and open innovation. Traditional Design Thinking (DT), while effective for iterative product improvement, often lacks the capability to address environmental considerations comprehensively, necessitating new approaches to balance consumer...
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Design management capabilities and performance of small and medium‑scale enterprises
Tufuor, Gideon Opoku; Kwateng, Kwame Owusu; Tetteh, … - 2025
This paper examines how innovation mediates the relationship between design management capabilities (DMCs) and frm performance. While these concepts have attracted attention in strategic management literature, how they interact to drive the success of small and medium-scale enterprises (SMEs) is...
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Partizipative Produktentwicklung in der Modeindustrie : Methoden, Vorgehensmodelle und ihre Anwendung am Beispiel smarter Outdoorbekleidung
Tihon, Laura - 2025 - 1. Auflage
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Loose = fun? : how interstitial space in brand logos affects product perception
Esther Liu, Qianqian; He, Dongjin; Jiang, Yuwei - 2025
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Darker logos are seen as for-profits and lighter logos as nonprofits
Smale, Myungjin C.; Utchhash, Tausif - 2025
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Design innovation and firm performance : evidence from patent subtype analysis
Han, Zhenfu; Tang, Shiyu; Li, Zhuoran - 2025
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Experiment smartphone-first questionnaire layout
Giesen, Deirdre; Kompier, Maaike; Brakel, Jan A. van den - 2025
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Unfolding the innovation of meaning : a modified design thinking approach
Yang, Ying; Rossilah Jamil; Jiang, Tailin; Deng, Baijun - 2025
This study advances the theoretical and practical understanding of meaning-driven innovation by proposing a modified design thinking (DT) framework grounded in hermeneutic principles. Unlike conventional DT approaches that prioritize user needs and problem-solving, this research reframes...
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Frugal innovation framework for micro-entrepreneurs' sustainable performance : from design thinking approach
Kusumawardhany, Prita Ayu; Baihaqi, Imam; Karningsih, … - 2025
Frugal Innovation (FI) offers cost-effective, value-creating solutions that are especially relevant for Micro, Small, and Medium Enterprises (MSMEs) operating under significant resource constraints. Despite the growing interest in FI, micro-entrepreneurs (micropreneurs) often lack a clear,...
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Insider imitation with product differentiation
D'Andria, Diego - 2025
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Supply chain viability by integrating R-imperatives, product development, and design decisions : a stochastic programming framework
Darmian, Sobhan Mostafayi; Sgarbossa, Fabio; Fattahi, … - 2025
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If it ain't broke, should you still fix it? : effects of incorporating user feedback in product development on mobile application ratings
Aydin-Gokgoz, Zeynep; Ataman, M. Berk; Bruggen, Gerrit … - 2025
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Co-creating the future through design thinking : deconstructing the consumer co-creation process
Gemser, Gerda; Calabretta, Giulia; Karpen, Ingo Oswald - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015438695
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Achieving product sustainability : analyzing key factors influencing sustainable product design in manufacturing companies
Mengistu, Azemeraw Tadesse; Dieste, Marcos; Panizzolo, … - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015455812
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When products speak differently : designing new languages for established products
Artusi, Federico; Bellis, Paola; Verganti, Roberto - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015459267
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Seeing the forest through the trees and on tees : nature and consumer decision-making
Haws, Kelly L.; Yamim, Amanda Pruski - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015460200
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Factors influencing consumer perceptions of recycled plastic products : A literature review
Sulaimani, Saud H.; Eves, Bob; Gashoot, Moamer; … - 2025
Despite their sustainable benefits, the acceptance of recycled plastic products (RPPs) is not widely embraced. Previous research has primarily concentrated on enhancing consumer acceptance of products produced from recycled materials. However, this study narrows its focus to products derived...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015461892
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WIPO IP statistics data center
2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015462774
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Food packaging in developing Spain
Giráldez Rivero, Jesús; Varela-Váz, Pedro - 2025
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Smart product brands : the interrelation of smart products and buyer personality traits
Paetz, Friederike; Schultz, Carsten D. - 2025
The adoption of digital voice assistants, e.g., smart speakers, is a megatrend, and several brands are currently sharing the market. A key question for smart speaker providers is who the users are to derive successful marketing strategies. This study examines the personality structure of brand...
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Clothing design factors, aesthetic experience, and preference : additional insights from neuromarketing in civil defense clothing
Ko, Eunju; Lee, Eun-Ju; Kim, Kyung Hoon; Oh, Neulonbit; … - 2025
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Value creation and retention through re-servitization : product service system for prescription medication dispensing in homecare
Tiitola, Vesa; Lyly-Yrjänäinen, Jouni; Apell, Mika; … - 2025
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Unpacking experimentation in design thinking : contributions to innovation performance and the moderating role of digital technologies
Magistretti, Stefano; Dell'Era, Claudio; Candi, Marina; … - 2025
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How to create dynamic capabilities : a design science study
Sebrek, Szabolcs Szilárd; Romme, A. Georges L.; … - 2025
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Empowering digital innovation in SMEs : experimental evidence from design sprint innovation contests
Azzolini, Davide; Doppio, Nicola; Kraus, Sascha; Mion, Luca - 2025
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