Background: This study develops a decision-making framework for the identification and performance preservation of strategic products using a non-parametric analysis of items within the product portfolio. Methods: Data Envelopment Analysis (DEA) and the sensitivity analysis of Inverted Data...

Companies are currently facing the challenge of having to transform their linear approach to product design into a circular one in order to remain competitive. The reason for this is the increasing pressure in the supply of primary resources, consumer and employee expectations, as well as...

This systematic review examines the evolving role of product manager (PM), from its inception in the early 20th century to its current state, with a focus on how technological advancements, shifting market dynamics, and evolving company's strategy have shaped the profession. While numerous...

This study examines how Chat Generative Pre-trained Transformer (ChatGPT) can be effectively utilised as a good practice to analyse Amazon reviews within the creative and cultural industry category of Design, particularly Arts, Crafts & Sewing. By focusing on specific products and reviews...

While extensive research studies exist on the influence of AI solutions on organizations as a whole, there is a paucity of comprehensive studies examining the adoption of these solutions in product development and subsequent management processes. This article presents an exploratory...

This study proposes an alternative technique to support the design and development of products, specifically focusing on creating a new design and platform for restaurants tailored to the needs of senior adults, ensuring easy-to-access experiences. The primary aim is to effectively identify and...

Preface -- Introduction -- Systems and Business Models -- Compliance, Rules and Guidelines -- Product Life Cycle and Circular Economy -- Footprint and Assessment -- Creativity Techniques -- Task Clarification and Requirements Management -- Product Architecture and 9R Strategy -- Effects and...

The past few decades have witnessed a slowdown in productivity growth in many advanced economies, including Finland. This study examines product switching in Finnish manufacturing firms from 2009 to 2019. The findings reveal a notable trend towards specialization, with more firms focusing on a...

Product portfolio analysis is a critical aspect of small and medium-sized enterprises (SMEs) strategic planning and decision-making. It helps SMEs assess their existing product offerings, identify areas for improvement, and make well informed decisions about which products to keep, discontinue,...

The past few decades have witnessed a slowdown in productivity growth in many advanced economies, including Finland. Against this backdrop, this study investigates product switching in Finnish manufacturing firms during the period of 2009-2019. The findings indicate a growing trend towards...

In this paper, we address the capacitated product portfolio mix-and-allocation problem (CPPMA), which arises where a decision maker has to determine simultaneously (a) the optimal product mix; (b) its allocation to different production facilities; and (c) the capacities of the facilities given...

We study the problem of defining the product-variety portfolio of a firm in a competitive environment. Large portfolios have become prevalent in many industries supported by competitive pressures and the expectations of increasing revenues due to a wider offer. Such practice, however, is often...

Einleitung -- Product Ownership -- Aufgaben der Product Ownership -- Ebenen der Product Ownership -- Umsetzung der Product Ownership -- Herausforderungen in der Praxis -- Werkzeuge für eine erfolgreiche Product Ownership -- Product Ownership und Unternehmenskultur -- Fazit.

Chapter1: Motivation and Chapter Overview -- Chapter2: Cloud product strategy, vision, market positioning, and pricing -- Chapter3:Understanding Product Strategy and Roadmaps -- Chapter4: The Challenges of User Research in Product Management -- Chapter5: Integrating the Voice of the Customer in...

Introduction to product management -- Market and product planning -- Market scanning -- Product proposition and financial planning -- Product design -- Digital product development -- Data strategy -- Supply chain management and production management -- Marketing enablement -- Promotions --...

Innovation sichert Zukunft -- Märkte und Trends – Ende der Gewissheiten? -- Agilität und agile Innovation -- Agile Rahmensetzung: Vision und Strategie -- Innovationsfreundlicher Rahmen -- Agiles Arbeiten -- Agile Innovation: Mit Schwung zum akzeptierten Produkt! -- Kreativität und...

We investigate how firms adapt to trademark protection, an extensively used but underexamined form of IP protection, by exploring a historical precedent: China's trademark law of 1923---an unanticipated and disapproved response to end foreign privileges in China. By exploiting a unique, newly...

We investigate how firms adapt to trademark protection, an extensively used but underexamined form of IP protection, by exploring a historical precedent: China’s trademark law of 1923 - an unanticipated and disapproved response to end foreign privileges in China. By exploiting a unique, newly...

We investigate how firms adapt to trademark protection, an extensively used but underexamined form of IP protection, by exploring a historical precedent: China’s trademark law of 1923—an unanticipated and disapproved response to end foreign privileges in China. By exploiting a unique, newly...

The optimal number of products to offer consumers constitutes one of the core strategic problems that firms face. While the existing literature has studied this question mainly in markets with long-lived goods, little is known for markets in which firms sell fast-moving consumer goods---i.e.,...

Background: Several product lifecycle management systems (PLMs) have been implemented in the industrial sector for managing the data of the product from the design up to the disposal or recycling stage. However, these PLMs face certain challenges in managing the complex and decentralized product...