Although sports are a dream career for many young people, only a small percentage of athletes can make a living from this. Moreover, even elite athletes with high incomes must find other employment after sports. This justifies the development of their human capital via education valued by...

The paper aims to explore how classical and contemporary management theories can be applied to different entities within the sports ecosystem. The core entities-such as clubs, players, fans, and agents- and non-core entities like media, sponsors, and public bodies are examined. Qualitative...

This study aims to provide a scientific and extensive review of behavioral intention studies in sports marketing research. Also, it informs directions for further studies that help in progressing sports marketing research. 362 articles were extracted using the Scopus database, and an extensive...

Promises are often made to potential stakeholders in exchange for supporting the initiative to host an event. This creates high expectations, which often fail to materialise. A unique characteristic of event projects is that time is a more critical constraint than in most other types of...

Sports organizations, to be profitable and competitive, become structures that demand the integration of competent personnel with certain characteristics and specific attributes determined by the job profile. This position rests on the purpose of productivity through good performance to fulfill...

Stopping competitions and the training process was a shock that sports organizations had to deal with. Financial problems forced them to rethink the situation. In Slovakia, this became critical. This is why we started to research this issue to provide an answer to the research question: What are...

This article aims to understand the importance of having a stadium owned by a football club as an added value if it is designed and managed from a socially responsible perspective in a context, that of Italian sport, which is still far from European standards in terms of infrastructure. The...

Background: This paper is the first-ever discussion of sport logistics as an intersection of the academic disciplines of logistics and sport management. Methods: It reviews past literature and states that logistics in sport is widely overlooked in academic literature. It illustrates the...

Nachhaltigkeit hat sich in den letzten Jahren zu einem bestimmenden Thema des gesellschaftlichen Diskurses entwickelt. Der organisierte Sport muss sich, wie alle anderen Lebensbereiche, insbesondere den Herausforderungen des Klimawandels stellen, und steht auf Grund seiner exponierten Position...

Whether professional or amateur, sports businesses must develop their brand and image to meet the expectations of a diverse environment, consisting of fans, sponsors, and other stakeholders. The value and instruments of market research can provide the required resources for sports businesses to...

This book investigates the innovative trajectories of sports companies in different cultural and geographical contexts and analyzes how they manage the knowledge obtained from collaboration with end users, suppliers, and their own experiences. In doing so, it presents an empirical analysis with...

Introduction to blockchain technologies -- Blockchain in sports and marketing business models -- Truth and trust in sports -- Sports data as an economic output -- New organisation forms in sports -- eSports and the metaverse -- The future for blockchain in sports.

Accessible sport venues: international perspectives -- an introduction -- Philosophical foundations of accessible sport venues -- Legislative context and venue design -- Sport events and tourism -- The consumer journey to and from the venue -- Welcoming people with disability to sports venue...

"Christos Anagnostopoulos brings together a diverse range of leading experts in this comprehensive Research Handbook to examine how corporate social responsibility (CSR) in sport has grown from a fledgling concept to a robust field of research and practice. Highlighting sport's ability to...

Cover -- Half Title -- Series Information -- Title Page -- Copyright Page -- Table of Contents -- Introduction -- I.1 Saudi Sportswashing -- I.2 A System That Is Difficult to Change -- I.3 An Unprecedented Strategy to Disrupt World Sport -- I.4 Regulating International Sport -- I.5 Beyond the...

"This book presents cutting-edge perspectives on communication in sport management, a core component of contemporary sport business. Offering an important snapshot of the state of the art in sport communication, this book is fascinating reading for any advanced student, researcher, policy maker,...