A unified version of London 2012 : new-media coverage of gender, nationality, and sport for Olympics consumers in six countries
Year of publication: |
2014
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Authors: | Eagleman, Andrea ; Burch, Lauren M. ; Vooris, Ryan |
Published in: |
Journal of sport management : the official journal of the North American Society of Sport Management. - Champaign, Ill. : Human Kinetics Publ., ISSN 0888-4773, ZDB-ID 1052907-X. - Vol. 28.2014, 4, p. 457-470
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Subject: | Olympics | agenda-setting | gender | new-media | communication | Sportveranstaltung | Sport event | Geschlecht | Gender | London | Sport | Sports | Großbritannien | United Kingdom | Konsumentenverhalten | Consumer behaviour | Sportmarketing | Sports marketing | Welt | World | Deutschland | Germany |
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