An exploratory study of the decision processes of fast versus slow fashion consumers
Year of publication: |
2013
|
---|---|
Authors: | Watson, Maegan Zarley ; Yan, Ruoh-nan |
Published in: |
Journal of fashion marketing and management. - Bradford : Emerald Group Publ., ISSN 1361-2026, ZDB-ID 2144075X. - Vol. 17.2013, 2, p. 141-159
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Subject: | Konsumentenverhalten | Entscheidung | Mode | Trend | USA |
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