An investigation into the segmentation of Japanese traditional "Ryokan" hotels using selection attributes
Year of publication: |
October 2018
|
---|---|
Authors: | Choi, Kyuhwan ; Meng, Bo ; Lee, Timothy J. |
Published in: |
Journal of vacation marketing : an international journal. - London : Sage, ISSN 1356-7667, ZDB-ID 1352663-7. - Vol. 24.2018, 4, p. 324-339
|
Subject: | Japan | Ryokan | selection attributes | tourist segmentation | traditional hospitality | Konsumentenverhalten | Consumer behaviour | Hotellerie | Hotel industry | Marktsegmentierung | Market segmentation |
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