An nternational collaborative masters degree in integrated marketing communications : a US-EU program in the Mediterranean
Year of publication: |
2011
|
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Authors: | Krentler, Kathleen A. ; Caruana, Albert |
Published in: |
Cases on innovations in educational marketing : transnational and technological strategies. - Hershey, Pa. : Business Science Reference, ISBN 978-1-60960-599-5. - 2011, p. 118-134
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Subject: | Betriebswirtschaftsstudium | Graduate business education | Bildungsabschluss | Educational attainment | Marketingmanagement | Marketing management | Forschungskooperation | Research collaboration | Malta | EU-Staaten | EU countries | USA | United States |
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