BIG data, BIG gains? : understanding the link between big data analytics and innovation
Year of publication: |
2019
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Authors: | Niebel, Thomas ; Rasel, Fabienne ; Viete, Steffen |
Published in: |
Economics of innovation and new technology. - London : Routledge, member of the Taylor & Francis Group, an Informa Business, ISSN 1476-8364, ZDB-ID 2069648-6. - Vol. 28.2019, 3, p. 296-316
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Subject: | Big data | data-driven decision-making | firm-level data | product innovation | Big Data | Innovation | Data Mining | Data mining | Management-Informationssystem | Management information system |
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