Children entertainment in retail stores
Year of publication: |
2014
|
---|---|
Authors: | Deli-Gray, Zsuzsa ; Matura, Tamás ; Árva, Lászlo |
Published in: |
International journal of retail & distribution management. - Bingley : Emerald Group Publishing Limited, ISSN 0959-0552, ZDB-ID 1026884-4. - Vol. 42.2014, 11/12, p. 1004-1017
|
Subject: | Involvement | Hungary | Shopping | Entertainment | Young children | Retail stores | Ungarn | Einzelhandel | Retail trade | Kinder | Children | Konsumentenverhalten | Consumer behaviour | Zielgruppe | Target group | Freizeitwirtschaft | Leisure industries | Jugendliche | Youth |
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