China for SMEs : essential elements of success

Introduction: China business bites -- China syndrome -- China champions and China staff -- Face off -- China business way -- Essence of failure -- Sense and sensibility -- Invest in China business -- Success -- Meet greet seat treat and give -- Through a glass darkly -- Smiling for cash -- Chinese curiosities -- Case study: Courting the dragon -- Case study: Trade exhibition organisation -- No dollars please -- Mapping the Silk Road -- Tapping Silk Road opportunities -- Tendrils of the Silk Road -- Silk road cooperation -- Chinese moments -- Phrases of frustration -- A long way from your Chinese restaurant -- Eating expectations -- Case study: The Chinese are coming -- Case study: Beijing business table manners -- Little bites of language -- Break out from the hotel prison -- Eating with your mistakes -- China change without change -- Getting around -- Where the Chinese go -- Case study: Working with translators -- Copy cats in China -- Getting rich with friends -- Inward looking out -- Can you be the one?