Connecting to place, people, and past : how products make us feel grounded
Year of publication: |
2022
|
---|---|
Authors: | Eichinger, Isabel ; Schreier, Martin ; Van Osselaer, Stijn M. J. |
Published in: |
Journal of marketing. - Thousand Oaks, CA : Sage Publishing, ISSN 1547-7185, ZDB-ID 2052318-X. - Vol. 86.2022, 4, p. 1-16
|
Subject: | alienation | connectedness | groundedness | local | need to belong | rootedness | terroir | traditional | Regionalentwicklung | Regional development | Region | Konsumentenverhalten | Consumer behaviour |
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