Consumer decision making and aging : a commentary
Year of publication: |
2009
|
---|---|
Authors: | Sternthal, Brian ; Bonezzi, Andrea |
Other Persons: | Yoon, Carolyn (reviewed) ; Cole, Catherine A. (contributor) ; Lee, Michelle P. (reviewed) |
Published in: |
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology. - Hoboken, NJ : Wiley, ISSN 1057-7408, ZDB-ID 1109529-5. - Vol. 19.2009, 1, p. 23-27
|
Subject: | Konsumentenverhalten | Consumer behaviour | Entscheidung | Decision | Altersgruppe | Age group |
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