Consumer shopping value, satisfaction and loyalty in discount retailing
Year of publication: |
2008
|
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Authors: | Carpenter, Jason M. |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 15.2008, 5, p. 358-363
|
Subject: | Discounter | Discounters | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing | Virales Marketing | Viral marketing | USA | United States |
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