Cost drivers of versioning : pricing and product line strategies for information goods
Year of publication: |
May 2018
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Authors: | Chellappa, Ramnath K. ; Mehra, Amit |
Published in: |
Management science : journal of the Institute for Operations Research and the Management Sciences. - Catonsville, MD : INFORMS, ISSN 0025-1909, ZDB-ID 206345-1. - Vol. 64.2018, 5, p. 2164-2180
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Subject: | versioning | information goods | mechanism design | pricing | free disposal | product line | second-degree price discrimination | NFD | Theorie | Theory | Preismanagement | Pricing strategy | Preisdifferenzierung | Price discrimination |
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