Customer orientation of frontline employees and organizational commitment
Year of publication: |
2014
|
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Authors: | Ifie, Kemefasu |
Published in: |
The service industries journal. - Abingdon : Routledge, ISSN 0264-2069, ZDB-ID 722623-8. - Vol. 34.2014, 8, p. 699-714
|
Subject: | customer orientation | customer orientation gap | organizational commitment | response surface methodology | Beziehungsmarketing | Relationship marketing | Mitarbeiterbindung | Employee retention | Verkaufspersonal | Salespeople | Arbeitszufriedenheit | Job satisfaction |
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