Customer satisfaction and switching intentions of banking services end-users in Montenegro
Year of publication: |
2023
|
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Authors: | Jovović, Milorad ; Mišnić, Nikola ; Pejović, Bojan ; Mijušković, Marija |
Published in: |
Journal of central banking theory and practice. - Warsaw : De Gruyter Open, ISSN 2336-9205, ZDB-ID 2675850-7. - Vol. 12.2023, 1, p. 45-56
|
Subject: | Customer satisfaction | Switching intentions | Customer retention | Customer defection | banking | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Dienstleistungsqualität | Service quality | Beziehungsmarketing | Relationship marketing | Bankgeschäft | Banking services | Privatkundengeschäft | Personal banking | Electronic Banking | Electronic banking |
Type of publication: | Article |
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Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
Language: | English |
Other identifiers: | 10.2478/jcbtp-2023-0003 [DOI] |
Classification: | M39 - Marketing and Advertising. Other ; G20 - Financial Institutions and Services. General |
Source: | ECONIS - Online Catalogue of the ZBW |
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