Extent: | X, 138 S. graph. Darst. 210 mm x 148 mm, 248 g |
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Series: | |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Dissertation u.a. Prüfungsschriften |
Language: | German |
Thesis: | Zugl.: München, Univ., Diss., 2012 |
ISBN: | 978-3-8442-1624-0 ; 3-8442-1624-3 |
Classification: | Marketing ; Wirtschaftssektoren: Sonstiges |
Source: |
Persistent link: https://www.econbiz.de/10009527848