Digital advertising practices and its impacts on students : an application in the public and private universities in Turkey
Year of publication: |
2015
|
---|---|
Authors: | Kircova, Ibrahim ; Cinar, Dilaysu |
Published in: |
Handbook of research on effective advertising strategies in the social media age. - Hershey, Pa. : Business Science Reference, ISBN 978-1-4666-8125-5. - 2015, p. 388-405
|
Subject: | Online-Marketing | Internet marketing | Studierende | Students | Werbeplanung | Advertising planning | Marketingmanagement | Marketing management | Türkei | Turkey |
-
Zarrella, Dan, (2011)
-
Rapp, Stan, (2010)
-
"Online-Werbung stört : aber sie muss sein"
Konrad, Birgit, (2008)
- More ...
-
A market analysis approach to portfolio theories
Cinar, Dilaysu, (2014)
-
Globalization of financial risks and evaluation of common stocks
Cinar, Dilaysu, (2014)
-
The impact of private label brand personality perception on consumers' buying intentions
Cinar, Dilaysu, (2020)
- More ...