Driverless futures : current non-drivers' willingness to travel in driverless vehicles
Year of publication: |
2021
|
---|---|
Authors: | Kottasz, Rita ; Bennett, Roger ; Vijaygopal, Rohini ; Gardasz, Bettina |
Published in: |
Journal of marketing management : JMM ; journal of the Academy of Marketing. - Abingdon [u.a.] : Routledge, Taylor & Francis Group, ISSN 1472-1376, ZDB-ID 2067949-X. - Vol. 37.2021, 15/16, p. 1656-1689
|
Subject: | affect misattribution | behavioural reasoning theory | driverless vehicles | driving/travelling phobia | non-drivers | technology acceptance | Transport marketing |
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