Editorial: market competition and technology effects on consumerism and marketing research
Alternative title: | Market competition and technology effects on consumerism and marketing research |
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Year of publication: |
2016
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Authors: | Rajagopal |
Published in: |
International journal of business competition and growth : IJBCG. - Genève [u.a.] : Inderscience Enterprises, ISSN 2042-3845, ZDB-ID 2614379-3. - Vol. 5.2016, 4, p. 153-155
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Subject: | Konsumentenverhalten | Consumer behaviour | Marketing | Marktforschung | Market research | USA | United States |
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