Extent:
XIV, 305 S.
Ill., graph. Darst.
24 cm
Type of publication: Book / Working Paper
Type of publication (narrower categories): Lehrbuch ; Textbook ; Bibliografie enthalten ; Bibliography included ; Glossar enthalten ; Glossary included
Language: German
Notes:
Literaturverz. S. [287] - 298
DM 87.62
ISBN: 3-486-25479-0
Classification: Wirtschaftssektoren: Allgemeines ; Betriebliche Information und Kommunikation ; Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10001665136