Enterprise social media and digital creativity for fashion brands
Year of publication: |
2024
|
---|---|
Authors: | Zeng, Xiaohui ; Jawad, Caroline |
Published in: |
Digital Transformation for Fashion and Luxury Brands : Theory and Practice. - Cham : Springer International Publishing, ISBN 978-3-031-35589-9. - 2024, p. 225-247
|
Subject: | Mode | Fashion | Social Web | Social web | Markenführung | Brand management | Kreativität | Creativity | Online-Marketing | Internet marketing |
-
Kallevig, Annette, (2024)
-
Antecedents of value co-creation activities for online fashion brands
Thomas, Lauren Josie, (2020)
-
Mahmoud, Ali B., (2022)
- More ...
-
A New Energy-Absorbing Device for Motion Suppression in Deep-Sea Floating Platforms
Zeng, Xiaohui, (2014)
-
Entrepreneurship and economic development : a leadership framework
Opute, Abdullah Promise, (2024)
-
The influence of minimum wage regulation on labor income share and overwork : evidence from China
Zhan, Qilin, (2020)
- More ...