European studies on intercultural dimension of international business : marketing and managerial consequences
Elena Horská et al.
| Year of publication: |
2011
|
|---|---|
| Other Persons: | Horská, Elena (contributor) |
| Publisher: |
Nitra : Slovak Univ. of Agriculture |
| Subject: | Internationale Wirtschaft | International economy | Internationales Management | International management | Internationales Marketing | International marketing | Interkulturelles Management | Cross-cultural management | Interkulturelle Beziehungen | Cross-cultural relations | Internationale Betriebswirtschaftslehre | International business research | Slowakei | Slovakia | Polen | Poland | Österreich | Austria | Spanien | Spain | Welt | World |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | 203 S. graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Sammelwerk ; Collection of articles of several authors |
| Language: | English |
| ISBN: | 978-80-552-0530-4 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009260023