Examining the impact of salesperson orientation on creative selling, passive deviance, and organizational outcomes
Year of publication: |
2023
|
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Authors: | Locander, David A. ; Darrat, Mahmoud A. ; Babin, Barry J. |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 154.2023, p. 1-14
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Subject: | Creative selling | Customer orientation | Passive deviance | Selling orientation | Verkaufspersonal | Salespeople | Kreativität | Creativity | Verkauf | Selling | Beziehungsmarketing | Relationship marketing | Arbeitsverhalten | Work behaviour | Arbeitszufriedenheit | Job satisfaction |
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