Explaining the internationalization of ibusiness firms
Year of publication: |
June/July 2016
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Authors: | Brouthers, Keith D. ; Geißer, Kim Dung ; Rothlauf, Franz |
Published in: |
Journal of international business studies : JIBS ; an official journal of the Academy of International Business. - Basingstoke, Hampshire : Palgrave Macmillan, ISSN 0047-2506, ZDB-ID 410609-X. - Vol. 47.2016, 5, p. 513-534
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Subject: | internationalization theory | network theory | diffusion of innovation theory | case theoretic approaches | Innovationsdiffusion | Innovation diffusion | Theorie | Theory | Globalisierung | Globalization | Multinationales Unternehmen | Transnational corporation | Unternehmensnetzwerk | Business network | Internationaler Markteintritt | International market entry |
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