Factors defining store atmospherics in convenience stores : an analytical study of Delhi malls in India
Sanjeev Prashar, Pranay Verma, Chandan Parsad, T. Sai Vijay
| Year of publication: |
August 2015
|
|---|---|
| Authors: | Prashar, Sanjeev ; Verma, Pranay ; Parsad, Chandan ; Vijay, T. Sai |
| Published in: |
Journal of Asian finance, economics and business : JAFEB. - Seongnam, Gyeonggi, South Korea : Korea Distribution Science Association, ISSN 2288-4637, ZDB-ID 2897101-2. - Vol. 2.2015, 3, p. 5-15
|
| Subject: | Retail | Shopping malls | Store atmospherics | Factor analysis | Consumer behavior | India | Konsumentenverhalten | Consumer behaviour | Indien | Einkaufszentrum | Shopping center | Ladengestaltung | Store design |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.13106/jafeb.2015.vol2.no3.5. [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011688472