Frozen Food Products Marketing and Distribution Challenges in a Developing Country Case Study: Pakistan
Year of publication: |
2012-01
|
---|---|
Authors: | Arifeen, Shehla Riza |
Institutions: | eSocialSciences |
Subject: | Global Frozen Food industry | Pakistan | housewives | consumer boom | cost reduction | convenience | availability | hygiene and cost reduction | multinational company (MNC) | producers | post-harvest | price stability |
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