Green lifestyle dimensions and cultural orientation of the users of green products : a conceptual analysis
Year of publication: |
2019
|
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Authors: | Sahni, Sunpreet Kaur ; Osahan, Maneet Kaur |
Published in: |
The IUP journal of business strategy : IJBS. - Hyderabad : IUP Publ., ISSN 0972-9259, ZDB-ID 2576831-1. - Vol. 16.2019, 2, p. 43-52
|
Subject: | Lebensstil | Lifestyle | Öko-Produkt | Sustainable product | Konsumentenverhalten | Consumer behaviour | Umweltmanagement | Environmental management | Öko-Marketing | Green marketing |
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