Extent: | IX, 905 S. graph. Darst. |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Bibliografie enthalten ; Bibliography included ; Sammelwerk ; Collection of articles of several authors ; Handbuch ; Handbook |
Language: | German |
Notes: | Literaturverz. S. 845 - 902 Enth. 32 Beitr. - Literaturverz. S. 845 - 902 |
ISBN: | 3-406-33695-7 |
Classification: | Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014270200