Improving retailer capability for effective consumerism response
Year of publication: |
1976
|
---|---|
Authors: | Berry, Leonard L. ; Hensel, James S. ; Burke, Marian C. |
Published in: |
Journal of retailing. - New York, NY [u.a.] : Elsevier, ISSN 0022-4359, ZDB-ID 410802-4. - Vol. 52.1976, 3, p. 3-14
|
Subject: | Verbraucherverband | Vereinigte Staaten |
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