Information effects on consumers' preferences and willingness to pay for a functional food product : the case of Red Ginseng concentrate
Year of publication: |
June 2016
|
---|---|
Authors: | Ahn, Byeong-il ; Bae, Mo-Se ; Nayga, Rodolfo M. |
Published in: |
Asian economic journal : journal of the East Asian Economic Association. - Richmond, Vic. : Wiley-Blackwell, ISSN 1351-3958, ZDB-ID 1134817-3. - Vol. 30.2016, 2, p. 197-219
|
Subject: | choice experiment | consumers' preferences | conditional logit | random parameter logit | marginal willingness to pay | Zahlungsbereitschaftsanalyse | Willingness to pay | Konsumentenverhalten | Consumer behaviour | Schweden | Sweden | Logit-Modell | Logit model | Experiment | Diskrete Entscheidung | Discrete choice | Funktionelle Lebensmittel | Functional food |
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