Innovation in Marketing Channels
Year of publication: |
2010
|
---|---|
Authors: | Musso, Fabio |
Published in: |
Symphonya. Emerging Issues in Management. - University of Milano-Bicocca. - 2010, 1 Marketing Channels and Global Markets, 4
|
Publisher: |
University of Milano-Bicocca |
Subject: | Retail | Retail Channel Structure | Global Markets | Marketing Channel DOI:http://dx.doi.org/10.4468/2010.1.04musso |
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