International marketing research
C. Samuel Craig and Susan P. Douglas
| Year of publication: |
2005 ; 3. ed.
|
|---|---|
| Authors: | Craig, C. Samuel ; Craig, C. S. ; Douglas, Susan P. |
| Publisher: |
Chichester : Wiley |
| Subject: | Internationale Marktforschung | International marketing research | Internationales Marketing | Forschung |
| Description of contents: | Table of Contents [gbv.de] ; Description [swbplus.bsz-bw.de] ; Description [loc.gov] ; Description [loc.gov] |
| Extent: | XIX, 503 S. graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Lehrbuch ; Textbook |
| Language: | English |
| Notes: | Previous ed.: 2000 pbk. - : £29.99 : CIP entry (Mar.) |
| ISBN: | 978-0-470-01095-2 ; 0-470-01095-9 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002469684