Investigating the impact of radical technology adoption into the new product development process
Year of publication: |
2020
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Authors: | Ibrahim, Sajna ; Obal, Michael W. |
Published in: |
International journal of innovation management. - Singapore : World Scientific Publ., ISSN 1363-9196, ZDB-ID 1339582-8. - Vol. 24.2020, 4, p. 2050035-1-2050035-25
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Subject: | NPD process | radical NPD technology | innovation | launch timeliness | cross-functional leadership | Produktentwicklung | New product development | Innovation | Innovationsmanagement | Innovation management | Technischer Fortschritt | Technological change | Westliche Staaten | Western countries |
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