La gratuité : un prix!
Year of publication: |
2008
|
---|---|
Authors: | Le Gall-Ely, Marine ; Urbain, Caroline ; Bourgeon-Renault, Dominique ; Gombault, Anne ; Petr, Christine |
Published in: |
Revue française de gestion : hommes et techniques. - Cachan : Lavoisier, ISSN 0338-4551, ZDB-ID 196286-3. - Vol. 34.2008, 186, p. 35-51
|
Subject: | Museum | Kulturgüter | Cultural heritage | Preismanagement | Pricing strategy | Konsumentenverhalten | Consumer behaviour | Frankreich | France |
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