Marketing - Arbeitsbuch : Aufgaben, Fallstudien, Lösungen
Heribert Meffert
| Year of publication: |
1992 ; 5., überarb. und erw. Aufl.
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|---|---|
| Authors: | Meffert, Heribert |
| Publisher: |
Wiesbaden : Gabler |
| Subject: | Marketingmanagement | Marketing management | Marketing |
| Description of contents: |
Lehrbuch u.d.T.: Meffert: Marketing
Table of Contents [gbv.de]
|
| Extent: | X, 437 S. Ill., graph. Darst. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Aufgabensammlung ; Lehrbuch ; Textbook |
| Language: | German |
| Notes: | 1. - 4. Aufl. u.d.T.: Meffert, Heribert: Arbeitsbuch zum Marketing |
| ISBN: | 3-409-69085-9 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014003567