Modeling dynamic user interests : a neural matrix factorization approach
Year of publication: |
2021
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Authors: | Dhillon, Paramveer S. ; Aral, Sinan |
Published in: |
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences. - Catonsville, MD : INFORMS, ISSN 0732-2399, ZDB-ID 883054-X. - Vol. 40.2021, 6, p. 1059-1080
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Subject: | machine learning | deep learning | natural language processing | digital marketing | user profiling | Künstliche Intelligenz | Artificial intelligence | Neuronale Netze | Neural networks | Online-Marketing | Internet marketing | Social Web | Social web |
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