Non-immersive virtual reality technologies in real estate : how customer experience drives attitudes toward properties and the service provider
Year of publication: |
2020
|
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Authors: | Pleyers, Gordy ; Poncin, Ingrid |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 57.2020, p. 1-9
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Subject: | Non-immersive virtual reality | 360° visit | Customer experience | Service provider | Virtuelle Realität | Virtual reality | Beziehungsmarketing | Relationship marketing | Kundenzufriedenheit | Customer satisfaction | Dienstleistungsqualität | Service quality | Konsumentenverhalten | Consumer behaviour |
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