Race for market share gains : how emerging market and advanced economy MNEs perform in each other's turf
Year of publication: |
2022
|
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Authors: | Ozkan, Kubilay S. L. ; Khan, Huda ; Deligonul, Seyda ; Yeniyurt, Sengun ; Gu, Qian ; Cavusgil, Erin ; Xu, Shichun |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 150.2022, p. 208-222
|
Subject: | Advanced economy multinational enterprises (AMNEs) | Eclectic paradigm | Emerging market multinational enterprises (EMNEs) | International competition | Market share performance | Multinationales Unternehmen | Transnational corporation | Schwellenländer | Emerging economies | Internationaler Wettbewerb | Auslandsinvestition | Foreign investment | Marktanteil | Market share | Industrieländer | Industrialized countries | Wettbewerb | Competition |
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