Relational benefits and loyalty in retailing : an inter-sector comparison
Year of publication: |
2009
|
---|---|
Authors: | Ruiz-Molina, Maria-Eugenia ; Gil Saura, Irene ; Berenguer Contrí, Gloria |
Published in: |
International journal of retail & distribution management. - Bingley : Emerald Group Publishing Limited, ISSN 0959-0552, ZDB-ID 1026884-4. - Vol. 37.2009, 6/7, p. 493-509
|
Subject: | Einzelhandel | Retail trade | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Vergleich | Comparison |
-
Hult, G. Tomas M., (2019)
-
Influence of PL equity on store loyalty : a comparative analysis between Spain and the U.S.
Ruiz-Real, José Luis, (2018)
-
Yun, Gi Woong, (2008)
- More ...
-
Methodologies for evaluating service quality : evidence from freight services
Gil Saura, Irene, (2017)
-
Does technology make a difference? : evidence from Spanish hotels
Ruiz-Molina, Maria-Eugenia, (2011)
-
Ruiz-Molina, Maria-Eugenia, (2010)
- More ...