Reputation as a key resource for market success in the banking sector
Year of publication: |
2019
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Authors: | Starešinić, Berislava ; Omazić, Mislav Ante ; Aleksić, Ana |
Published in: |
Proceedings of the ENTRENOVA - ENTerprise REsearch InNOVAtion Conference (Online). - [Zagreb, Croatia] : [IRENET, Society for Advancing Innovation and Research in Economy], ISSN 2706-4735, ZDB-ID 3051947-0. - Vol. 5.2019, 1, p. 317-330
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Subject: | reputation | bank | banking sector | Bank | Reputation | Firmenimage | Corporate reputation |
Type of publication: | Article |
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Type of publication (narrower categories): | Konferenzbeitrag ; Conference paper ; Aufsatz im Buch ; Book section |
Language: | English |
Other identifiers: | hdl:10419/207692 [Handle] |
Classification: | L14 - Transactional Relationships; Contracts and Reputation; Networks ; G21 - Banks; Other Depository Institutions; Mortgages |
Source: | ECONIS - Online Catalogue of the ZBW |
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