Revenue management : the impact on business-to-business relationships
Year of publication: |
2009
|
---|---|
Authors: | Wang, Xuan Lorna ; Bowie, David |
Published in: |
The journal of services marketing. - Bingley : Emerald Group Publishing Limited, ISSN 0887-6045, ZDB-ID 1027140-5. - Vol. 23.2009, 1, p. 31-41
|
Subject: | Lieferantenmanagement | Supplier relationship management | Revenue-Management | Revenue management |
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