Search styles in style searching : exploring innovation strategies in fashion firms
Year of publication: |
2008
|
---|---|
Authors: | Cillo, Paola ; Verona, Gianmario |
Published in: |
Long range planning : LRP ; international journal of strategic management. - Oxford : Elsevier, ISSN 0024-6301, ZDB-ID 160984-1. - Vol. 41.2008, 6, p. 650-671
|
Subject: | Bekleidungsindustrie | Clothing industry | Mode | Fashion | Innovationsmanagement | Innovation management | Grounded Theory | Grounded theory | Deutschland | Germany | Italien | Italy |
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