Systemdynamik nichtlinearer Marktreaktionsmodelle
Doris Ostrusska
| Year of publication: |
1992
|
|---|---|
| Authors: | Ostrusska, Doris |
| Publisher: |
Heidelberg : Physica-Verl. |
| Subject: | Chaostheorie | Chaos theory | Marketingtheorie | Marketing theory | Werbung | Advertising | Theorie | Theory | Marktmodell | Nichtlineares dynamisches System |
| Description of contents: | Table of Contents [external.dandelon.com] ; Description [zbmath.org] |
| Extent: | VII, 178 S. Ill., graph. Darst. |
|---|---|
| Series: | Wirtschaftswissenschaftliche Beiträge. - Heidelberg : Physica-Verl., ISSN 1431-2034, ZDB-ID 1025497-3. - Vol. 59 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Bibliografie enthalten ; Bibliography included |
| Language: | German |
| Notes: | Literaturverz. S. [167] - 178 Literaturverz. S. 167 - 178 |
| ISBN: | 3-7908-0582-3 |
| Classification: | Methoden und Techniken der Betriebswirtschaft ; Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013357875